Your AEO Assessment: formstack.com
Overall AEO Maturity score: 3 out of 5
Your top 3 priorities
Here's where formstack.com can make the fastest gains in AEO visibility, accuracy, and traffic. If you only did three things, do these:
Implement comprehensive schema markup across all pages to enhance search engine understanding and visibility.
Conduct a thorough technical SEO audit to identify and resolve issues affecting crawlability and indexation.
Enhance proactive digital PR efforts to increase authoritative mentions in industry-leading publications.
What your AEO Assessment covers
Your personalized AEO assessment measures how well formstack.com is positioned for AI-driven discovery. It evaluates your site’s performance across four key categories—Content, Technical, Authority, and Measurement—to show how effectively AI systems can understand, cite, and recommend your brand.
Content
Content: Build the source AI trusts
We evaluated how your content performs across freshness, structure, depth, and clarity to see how well it helps AI understand what you do and why you matter.
Content Category Score
Formstack's content effectively addresses related user questions with clear language, achieving a maturity level of 3. To advance, enhancing content freshness, readability, and expanding semantic coverage are recommended.
Create content clusters
Develop comprehensive content that addresses clusters of related questions to enhance semantic richness.
Implement content freshness
Ensure all content is updated regularly, with visible indicators of freshness such as 'last updated' dates.
Enhance readability
Simplify complex content to improve readability, aiming for a Flesch Reading Ease score above 80.
Question Coverage Percentage
Coverage of the 100 most likely questions your target audience will ask related to the topics visible on your site.
Technical
Technical: Structure wins
We evaluated how well your site uses schema, other metadata, accessibility, and speed, and more to help LLMs understand the structure and meaning of your content and establish one part of your authority in AI-driven search.
Technical Category Score
Formstack's website demonstrates a solid technical foundation with secure hosting and compliance measures. However, to advance in AEO maturity, implementing comprehensive schema markup, conducting a thorough technical SEO audit, and optimizing Core Web Vitals are recommended.
Implement comprehensive schema markup
Implement comprehensive schema markup across all pages to enhance search engine understanding and visibility.
Conduct technical SEO audit
Conduct a thorough technical SEO audit to identify and resolve issues affecting crawlability and indexation.
Optimize core web vitals
Optimize website performance by improving Core Web Vitals metrics, focusing on loading speed, interactivity, and visual stability.
Schema Coverage Percentage
Share of pages with schema.org metadata for improved LLM and search engine understanding.
Authority
Authority: Earn trust, everywhere
We evaluated how your site establishes authority by looking at how and how frequently others talk about you, the associated sentiment, and more.
Authority Category Score
Formstack demonstrates a solid foundation in authority with accurate third-party entries and content attribution. However, to advance, the company should enhance digital PR, monitor online mentions, and develop thought leadership content to strengthen its industry presence.
Boost digital PR initiatives
Enhance proactive digital PR efforts to increase authoritative mentions in industry-leading publications.
Implement mention monitoring
Monitor and manage online mentions systematically to track sentiment and address any inaccuracies promptly.
Create thought leadership content
Develop and distribute thought leadership content to establish authority and expertise in the industry.
Authority Coverage Percentage
Percent of top 50 industry sites that mention you.
Measurement
Measurement: From rankings to representation
This score reflects how well you monitor your visibility across AI systems; from tracking brand mentions and citations to understanding sentiment and share of voice.
Measurement Category Score
Formstack currently shows no visible evidence of utilizing web analytics or SEO/AEO tools, indicating a basic level of measurement maturity. Enhancing tracking of LLM traffic and mentions could advance their measurement capabilities.
Implement LLM traffic and sentiment tracking
If not already in place (we cannot tell from the outside), implement systematic tracking of LLM traffic, mentions, and sentiment using tools like Scrunch, Profound, SEMrush, or Ahrefs.
Monitor AI brand mentions regularly
If not already in place (we cannot tell from the outside), establish daily or weekly monitoring of brand mentions in AI outputs, focusing on inclusion, citation, prominence, and sentiment.
Measure LLM content accuracy
If not already in place (we cannot tell from the outside), begin systematic measurement of LLM content accuracy and freshness to ensure brand representation is current and correct.
Measurement Coverage
Presence of externally visible signs on your website that you are using measurement tools.