Your AEO Assessment: impact-solutions.co.uk

Overall AEO Maturity score: 2 out of 5

Your top 3 priorities

Here's where impact-solutions.co.uk can make the fastest gains in AEO visibility, accuracy, and traffic. If you only did three things, do these:

  • Implement structured data markup across all pages to enhance search engine understanding and improve rich snippet eligibility.

  • Optimize website speed by compressing images, minifying CSS and JavaScript files, and leveraging browser caching.

  • Ensure all pages are mobile-friendly by adopting responsive design principles and testing across various devices.

What your AEO Assessment covers

Your personalized AEO assessment measures how well impact-solutions.co.uk is positioned for AI-driven discovery. It evaluates your site’s performance across four key categories—Content, Technical, Authority, and Measurement—to show how effectively AI systems can understand, cite, and recommend your brand.

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Content

Content: Build the source AI trusts

We evaluated how your content performs across freshness, structure, depth, and clarity to see how well it helps AI understand what you do and why you matter.

Content Category Score

Impact Solutions demonstrates a solid foundation in content development, with an existing FAQ section and blog. To advance, expanding the FAQ, enhancing blog depth, and ensuring content freshness are recommended.

Expand FAQ section

Develop a comprehensive FAQ section addressing common client inquiries.

Publish industry-focused blogs

Create detailed blog posts that answer industry-specific questions.

Implement content update indicators

Ensure all content is updated regularly with visible 'last updated' dates.

Question Coverage Percentage

Coverage of the 100 most likely questions your target audience will ask related to the topics visible on your site.

Explore content management in Webflow

Technical

Technical: Structure wins

We evaluated how well your site uses schema, other metadata, accessibility, and speed, and more to help LLMs understand the structure and meaning of your content and establish one part of your authority in AI-driven search.

Technical Category Score

The website has foundational technical SEO elements in place but lacks structured data, optimal page speed, and consistent mobile responsiveness. Addressing these areas will enhance search engine visibility and user experience.

Implement structured data markup

Implement structured data markup across all pages to enhance search engine understanding and improve rich snippet eligibility.

Optimize website speed

Optimize website speed by compressing images, minifying CSS and JavaScript files, and leveraging browser caching.

Ensure mobile-friendliness

Ensure all pages are mobile-friendly by adopting responsive design principles and testing across various devices.

Schema Coverage Percentage

Share of pages with schema.org metadata for improved LLM and search engine understanding.

Learn about generating schema in Webflow

Authority

Authority: Earn trust, everywhere

We evaluated how your site establishes authority by looking at how and how frequently others talk about you, the associated sentiment, and more.

Authority Category Score

Impact Solutions demonstrates foundational authority with positive mentions on top industry sites but lacks key elements like author bios, a Google Knowledge Graph entry, and a Wikipedia page, indicating room for growth in establishing comprehensive online authority.

Add author bios

Enhance E-E-A-T by adding author bios to key content and showcasing author credentials.

Claim knowledge graph

Claim and optimize a Google Knowledge Graph entry to improve brand visibility and credibility.

Create wikipedia page

Develop a Wikipedia page to establish authority and provide accurate company information.

Authority Coverage Percentage

Percent of top 50 industry sites that mention you.

Build pages that command authority

Measurement

Measurement: From rankings to representation

This score reflects how well you monitor your visibility across AI systems; from tracking brand mentions and citations to understanding sentiment and share of voice.

Measurement Category Score

The website currently lacks visible measurement tools and SEO/AEO integrations, indicating a basic level of measurement maturity. Implementing systematic tracking of LLM traffic and utilizing mention tracking tools would enhance their measurement capabilities.

Implement LLM traffic and sentiment tracking

If not already in place (we cannot tell from the outside), implement systematic tracking of LLM traffic, mentions, and sentiment in relevant answers in answer engines, with regular metric reviews.

Utilize mention tracking tools

If not already in place (we cannot tell from the outside), utilize tools like Scrunch, Profound, SEMrush, or Ahrefs for daily or weekly mention tracking, including inclusion, citation, and prominence in AI outputs.

Track conversion rates for LLM-sourced traffic

If not already in place (we cannot tell from the outside), systematically track conversion rates for LLM-sourced and non-LLM-sourced traffic, tying this data to revenue where possible.

Measurement Coverage

Presence of externally visible signs on your website that you are using measurement tools.

Measure LLM-traffic with Webflow Analyze