Your AEO Assessment: itbd.net

Overall AEO Maturity score: 2 out of 5

Your top 3 priorities

Here's where itbd.net can make the fastest gains in AEO visibility, accuracy, and traffic. If you only did three things, do these:

  • Implement structured data (schema markup) across all relevant pages to enhance search engine understanding and enable rich results.

  • Ensure all pages are accessible via HTTPS by installing an SSL certificate and configuring redirects from HTTP to HTTPS.

  • Optimize website loading speed by compressing images, leveraging browser caching, and minimizing CSS and JavaScript files.

What your AEO Assessment covers

Your personalized AEO assessment measures how well itbd.net is positioned for AI-driven discovery. It evaluates your site’s performance across four key categories—Content, Technical, Authority, and Measurement—to show how effectively AI systems can understand, cite, and recommend your brand.

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Content

Content: Build the source AI trusts

We evaluated how your content performs across freshness, structure, depth, and clarity to see how well it helps AI understand what you do and why you matter.

Content Category Score

IT By Design demonstrates a strong commitment to addressing user questions with semantically rich content and comprehensive FAQs. To advance to the next maturity level, focusing on expanding content clusters, enhancing FAQ coverage, and standardizing brand voice will be beneficial.

Create comprehensive content clusters

Develop comprehensive content that addresses clusters of related questions to enhance semantic richness.

Enhance FAQ coverage

Ensure all FAQs comprehensively answer targeted questions to improve user experience.

Standardize brand voice

Maintain a consistent brand voice and messaging across all content to strengthen brand identity.

Question Coverage Percentage

Coverage of the 100 most likely questions your target audience will ask related to the topics visible on your site.

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Technical

Technical: Structure wins

We evaluated how well your site uses schema, other metadata, accessibility, and speed, and more to help LLMs understand the structure and meaning of your content and establish one part of your authority in AI-driven search.

Technical Category Score

The website demonstrates foundational technical SEO practices but lacks advanced implementations like structured data, HTTPS enforcement, and optimized loading speeds. Addressing these areas will enhance search engine visibility and user experience.

Implement structured data

Implement structured data (schema markup) across all relevant pages to enhance search engine understanding and enable rich results.

Enforce HTTPS

Ensure all pages are accessible via HTTPS by installing an SSL certificate and configuring redirects from HTTP to HTTPS.

Optimize loading speed

Optimize website loading speed by compressing images, leveraging browser caching, and minimizing CSS and JavaScript files.

Schema Coverage Percentage

Share of pages with schema.org metadata for improved LLM and search engine understanding.

Learn about generating schema in Webflow

Authority

Authority: Earn trust, everywhere

We evaluated how your site establishes authority by looking at how and how frequently others talk about you, the associated sentiment, and more.

Authority Category Score

IT By Design demonstrates foundational authority with content attributed to individuals and visually engaging elements. However, to advance, the company should establish a Google Knowledge Graph entry, create a Wikipedia page, and enhance its presence on authoritative industry sites.

Claim Google knowledge graph

Claim and optimize a Google Knowledge Graph entry to enhance brand visibility and credibility.

Create wikipedia page

Develop and maintain a Wikipedia page to provide authoritative information about the company.

Expand industry presence

Increase presence on authoritative industry sites through guest posts, partnerships, and press releases.

Authority Coverage Percentage

Percent of top 50 industry sites that mention you.

Build pages that command authority

Measurement

Measurement: From rankings to representation

This score reflects how well you monitor your visibility across AI systems; from tracking brand mentions and citations to understanding sentiment and share of voice.

Measurement Category Score

The website currently lacks visible measurement tools and systematic tracking mechanisms, indicating an ad hoc approach to presence checking. Implementing structured analytics and monitoring systems will enhance measurement maturity.

Implement LLM traffic and sentiment tracking

If not already in place (we cannot tell from the outside), implement systematic tracking of LLM traffic, mentions, and sentiment in relevant answers in answer engines, with regular metric reviews.

Utilize mention tracking tools

If not already in place (we cannot tell from the outside), utilize tools like Scrunch, Profound, SEMrush, or Ahrefs for daily or weekly mention tracking, including inclusion, citation, prominence, and sentiment analysis.

Track conversion rates for LLM-sourced traffic

If not already in place (we cannot tell from the outside), systematically track conversion rates for LLM-sourced and non-LLM-sourced traffic, tying this data to revenue metrics.

Measurement Coverage

Presence of externally visible signs on your website that you are using measurement tools.

Measure LLM-traffic with Webflow Analyze