Your AEO Assessment: iwys.com
Overall AEO Maturity score: 1 out of 5
Your top 3 priorities
Here's where iwys.com can make the fastest gains in AEO visibility, accuracy, and traffic. If you only did three things, do these:
Develop a comprehensive FAQ section addressing common client questions to improve sitewide question coverage.
Simplify existing content to achieve a Flesch Reading Ease score above 60, enhancing readability.
Implement basic schema markup (e.g., Organization, Product) across key pages to enhance search engine understanding.
What your AEO Assessment covers
Your personalized AEO assessment measures how well iwys.com is positioned for AI-driven discovery. It evaluates your site’s performance across four key categories—Content, Technical, Authority, and Measurement—to show how effectively AI systems can understand, cite, and recommend your brand.
Content
Content: Build the source AI trusts
We evaluated how your content performs across freshness, structure, depth, and clarity to see how well it helps AI understand what you do and why you matter.
Content Category Score
IWYS's content is currently at a foundational level, primarily focusing on brand-specific information with limited question coverage and readability. Enhancing content clarity, developing a robust FAQ section, and implementing regular updates will significantly improve user engagement and information accessibility.
Create comprehensive FAQ section
Develop a comprehensive FAQ section addressing common client questions to improve sitewide question coverage.
Enhance content readability
Simplify existing content to achieve a Flesch Reading Ease score above 60, enhancing readability.
Implement regular content updates
Regularly update content to ensure freshness and relevance, aiming for at least 50% of content updated in the last 12 months.
Question Coverage Percentage
Coverage of the 100 most likely questions your target audience will ask related to the topics visible on your site.
Technical
Technical: Structure wins
We evaluated how well your site uses schema, other metadata, accessibility, and speed, and more to help LLMs understand the structure and meaning of your content and establish one part of your authority in AI-driven search.
Technical Category Score
The website currently exhibits foundational technical SEO issues, including the absence of structured data, non-optimized meta tags, and technical performance problems. Addressing these areas will significantly enhance search visibility and user experience.
Implement basic schema markup
Implement basic schema markup (e.g., Organization, Product) across key pages to enhance search engine understanding.
Optimize title tags and meta descriptions
Ensure all pages have unique, descriptive title tags and meta descriptions to improve click-through rates.
Fix technical SEO issues
Address technical issues such as broken links and slow page load times to enhance user experience and SEO performance.
Schema Coverage Percentage
Share of pages with schema.org metadata for improved LLM and search engine understanding.
Authority
Authority: Earn trust, everywhere
We evaluated how your site establishes authority by looking at how and how frequently others talk about you, the associated sentiment, and more.
Authority Category Score
IWYS currently exhibits minimal authority in the financial services industry, with no mentions on top authoritative sites, lack of content attribution, and absence from Google's Knowledge Graph. Addressing these areas will enhance its online credibility and visibility.
Enhance backlink profile
Develop and implement a comprehensive backlink strategy to increase mentions on authoritative industry sites.
Add author bios
Create detailed author bios for all content pieces to demonstrate expertise and build trust.
Establish knowledge graph presence
Claim and optimize a Google Knowledge Graph entry to improve brand visibility and credibility.
Authority Coverage Percentage
Percent of top 50 industry sites that mention you.
Measurement
Measurement: From rankings to representation
This score reflects how well you monitor your visibility across AI systems; from tracking brand mentions and citations to understanding sentiment and share of voice.
Measurement Category Score
IWYS currently shows no visible evidence of utilizing web analytics or SEO tools, indicating a basic level of measurement maturity. Implementing systematic tracking of LLM traffic and mentions, along with utilizing SEO tools, would enhance their measurement capabilities.
Implement LLM traffic and sentiment tracking
If not already in place (we cannot tell from the outside), implement systematic tracking of LLM traffic, mentions, and sentiment in relevant answers in answer engines, with regular metric reviews.
Utilize SEO tools for AI mention tracking
If not already in place (we cannot tell from the outside), utilize tools like Semrush, Ahrefs, or similar for daily or weekly mention tracking, including inclusion, citation, and prominence in AI outputs.
Track conversion rates for LLM-sourced traffic
If not already in place (we cannot tell from the outside), systematically track conversion rates for LLM-sourced and non-LLM-sourced traffic, tying this data to revenue metrics.
Measurement Coverage
Presence of externally visible signs on your website that you are using measurement tools.