Your AEO Assessment: lyonaeroports.com
Overall AEO Maturity score: 3 out of 5
Your top 3 priorities
Here's where lyonaeroports.com can make the fastest gains in AEO visibility, accuracy, and traffic. If you only did three things, do these:
Implement structured data markup across all relevant pages to enhance search engine understanding and visibility.
Conduct a comprehensive technical SEO audit to identify and resolve issues affecting site performance and user experience.
Optimize website speed and mobile responsiveness to improve user engagement and search rankings.
What your AEO Assessment covers
Your personalized AEO assessment measures how well lyonaeroports.com is positioned for AI-driven discovery. It evaluates your site’s performance across four key categories—Content, Technical, Authority, and Measurement—to show how effectively AI systems can understand, cite, and recommend your brand.
Content
Content: Build the source AI trusts
We evaluated how your content performs across freshness, structure, depth, and clarity to see how well it helps AI understand what you do and why you matter.
Content Category Score
Le site de l'aéroport de Lyon offre un contenu clair et accessible, répondant à de nombreuses questions des utilisateurs. Pour atteindre le niveau de maturité supérieur, il serait bénéfique d'ajouter du contenu long format approfondi, des pages de comparaison concurrentielle et d'optimiser la structure du contenu pour une meilleure récupération.
Développer du contenu long format
Créer du contenu long format approfondi répondant à des questions spécifiques des utilisateurs.
Créer des pages de comparaison concurrentielle
Mettre en place des pages de comparaison avec les concurrents, identifiant clairement les avantages de l'aéroport de Lyon.
Optimiser la structure du contenu
Structurer le contenu en sections concises et autonomes, chacune axée sur un sous-thème ou une idée, optimisées pour une récupération au niveau des segments.
Question Coverage Percentage
Coverage of the 100 most likely questions your target audience will ask related to the topics visible on your site.
Technical
Technical: Structure wins
We evaluated how well your site uses schema, other metadata, accessibility, and speed, and more to help LLMs understand the structure and meaning of your content and establish one part of your authority in AI-driven search.
Technical Category Score
The website demonstrates a moderate level of technical SEO maturity, with foundational elements in place but lacking advanced optimizations such as structured data implementation and comprehensive technical audits. Addressing these areas will enhance search visibility and user experience.
Implement structured data markup
Implement structured data markup across all relevant pages to enhance search engine understanding and visibility.
Conduct comprehensive technical SEO audit
Conduct a comprehensive technical SEO audit to identify and resolve issues affecting site performance and user experience.
Optimize site speed and mobile responsiveness
Optimize website speed and mobile responsiveness to improve user engagement and search rankings.
Schema Coverage Percentage
Share of pages with schema.org metadata for improved LLM and search engine understanding.
Authority
Authority: Earn trust, everywhere
We evaluated how your site establishes authority by looking at how and how frequently others talk about you, the associated sentiment, and more.
Authority Category Score
Lyon Aéroport demonstrates strong authority with high coverage and positive sentiment in industry publications, accurate third-party entries, and engaging on-site content. To advance, enhancing digital PR, developing thought leadership content, and monitoring media mentions are recommended.
Boost digital PR
Enhance proactive digital PR efforts to increase authoritative mentions in industry publications.
Create thought leadership content
Develop and promote annual thought leadership content, such as industry reports or whitepapers.
Monitor media mentions
Implement systematic tracking of earned mentions and sentiment across media platforms.
Authority Coverage Percentage
Percent of top 50 industry sites that mention you.
Measurement
Measurement: From rankings to representation
This score reflects how well you monitor your visibility across AI systems; from tracking brand mentions and citations to understanding sentiment and share of voice.
Measurement Category Score
Lyon Aéroport effectively employs tools like Google Analytics and Hotjar for website performance tracking. To advance in AEO maturity, implementing systematic tracking of LLM traffic and AI mentions is recommended.
Implement LLM traffic and sentiment tracking
If not already in place (we cannot tell from the outside), begin systematic tracking of LLM traffic, mentions, and sentiment in relevant answers in answer engines, with regular metric reviews.
Establish regular AI mention tracking
If not already in place (we cannot tell from the outside), conduct daily or weekly mention tracking to assess inclusion, citation, and prominence in AI outputs.
Monitor conversion rates from LLM traffic
If not already in place (we cannot tell from the outside), systematically track conversion rates for LLM-sourced and non-LLM-sourced traffic, tying this data to revenue where possible.
Measurement Coverage
Presence of externally visible signs on your website that you are using measurement tools.