Your AEO Assessment: newyorkfed.org

Overall AEO Maturity score: 3 out of 5

Your top 3 priorities

Here's where newyorkfed.org can make the fastest gains in AEO visibility, accuracy, and traffic. If you only did three things, do these:

  • Simplify complex research papers to improve readability and accessibility.

  • Implement structured data markup across all relevant pages to enhance search engine understanding and improve rich snippet visibility.

  • Optimize site speed by addressing render-blocking resources and improving server response times to enhance user experience and search rankings.

What your AEO Assessment covers

Your personalized AEO assessment measures how well newyorkfed.org is positioned for AI-driven discovery. It evaluates your site’s performance across four key categories—Content, Technical, Authority, and Measurement—to show how effectively AI systems can understand, cite, and recommend your brand.

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Content

Content: Build the source AI trusts

We evaluated how your content performs across freshness, structure, depth, and clarity to see how well it helps AI understand what you do and why you matter.

Content Category Score

The New York Fed's content effectively addresses key audience questions but can improve by simplifying complex materials, expanding coverage of related topics, and ensuring content freshness through regular updates.

Enhance readability of research papers

Simplify complex research papers to improve readability and accessibility.

Expand content to cover question clusters

Develop content targeting related concepts and queries to address clusters of user questions.

Implement regular content updates

Ensure all content is regularly updated, with visible indicators of freshness.

Question Coverage Percentage

Coverage of the 100 most likely questions your target audience will ask related to the topics visible on your site.

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Technical

Technical: Structure wins

We evaluated how well your site uses schema, other metadata, accessibility, and speed, and more to help LLMs understand the structure and meaning of your content and establish one part of your authority in AI-driven search.

Technical Category Score

The website demonstrates a moderate level of technical SEO maturity, with a solid foundation in place. However, improvements in structured data implementation, site speed optimization, and mobile responsiveness are necessary to advance to a higher maturity level.

Implement structured data markup

Implement structured data markup across all relevant pages to enhance search engine understanding and improve rich snippet visibility.

Optimize site speed

Optimize site speed by addressing render-blocking resources and improving server response times to enhance user experience and search rankings.

Ensure mobile responsiveness

Ensure mobile responsiveness by adopting a mobile-first design approach and testing across various devices to improve accessibility and performance.

Schema Coverage Percentage

Share of pages with schema.org metadata for improved LLM and search engine understanding.

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Authority

Authority: Earn trust, everywhere

We evaluated how your site establishes authority by looking at how and how frequently others talk about you, the associated sentiment, and more.

Authority Category Score

The New York Fed demonstrates strong authority with high coverage and positive sentiment in authoritative sources, accurate third-party representations, and content attributed to experts. To advance to the highest maturity level, it should focus on publishing annual thought leadership reports, increasing engagement with industry publications, and enhancing visual storytelling on its website.

Publish annual thought leadership reports

Develop and publish annual thought leadership reports to enhance authority.

Engage with industry publications

Increase engagement with authoritative industry publications to boost citations.

Enhance visual storytelling

Enhance visual storytelling on the website with more interactive content.

Authority Coverage Percentage

Percent of top 50 industry sites that mention you.

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Measurement

Measurement: From rankings to representation

This score reflects how well you monitor your visibility across AI systems; from tracking brand mentions and citations to understanding sentiment and share of voice.

Measurement Category Score

The New York Fed employs Google Analytics for website measurement but lacks public evidence of advanced tracking of LLM traffic, mentions, sentiment, or conversion rates, indicating a measurement maturity level of 2.

Implement LLM traffic and sentiment tracking

If not already in place (we cannot tell from the outside), begin systematic tracking of LLM traffic, mentions, and sentiment in relevant answers in answer engines, with regular metric reviews.

Adopt advanced mention tracking tools

If not already in place (we cannot tell from the outside), utilize tools like Scrunch, Profound, SEMrush, or Ahrefs for daily or weekly mention tracking, including inclusion, citation, and prominence in AI outputs.

Monitor conversion rates from LLM traffic

If not already in place (we cannot tell from the outside), systematically track conversion rates for LLM-sourced and non-LLM-sourced traffic, tying this data to revenue where possible.

Measurement Coverage

Presence of externally visible signs on your website that you are using measurement tools.

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