Your AEO Assessment: reachmedia.co.nz

Overall AEO Maturity score: 2 out of 5

Your top 3 priorities

Here's where reachmedia.co.nz can make the fastest gains in AEO visibility, accuracy, and traffic. If you only did three things, do these:

  • Develop a comprehensive content strategy focusing on creating informative articles and FAQs that address common customer questions.

  • Implement structured data markup across all web pages to enhance search engine understanding and visibility.

  • Ensure all web pages are mobile-friendly and pass Google's Mobile-Friendly Test to improve user experience on mobile devices.

What your AEO Assessment covers

Your personalized AEO assessment measures how well reachmedia.co.nz is positioned for AI-driven discovery. It evaluates your site’s performance across four key categories—Content, Technical, Authority, and Measurement—to show how effectively AI systems can understand, cite, and recommend your brand.

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Content

Content: Build the source AI trusts

We evaluated how your content performs across freshness, structure, depth, and clarity to see how well it helps AI understand what you do and why you matter.

Content Category Score

Reach Media's website currently lacks comprehensive, regularly updated content that addresses common customer questions, indicating a need for a more robust content strategy to enhance user engagement and SEO performance.

Develop comprehensive content strategy

Develop a comprehensive content strategy focusing on creating informative articles and FAQs that address common customer questions.

Regularly update website content

Regularly update the website with fresh content, including blog posts and industry insights, to engage visitors and improve SEO.

Implement 'last updated' dates

Implement a visible 'Last Updated' date on content pages to indicate freshness and relevance to users.

Question Coverage Percentage

Coverage of the 100 most likely questions your target audience will ask related to the topics visible on your site.

Explore content management in Webflow

Technical

Technical: Structure wins

We evaluated how well your site uses schema, other metadata, accessibility, and speed, and more to help LLMs understand the structure and meaning of your content and establish one part of your authority in AI-driven search.

Technical Category Score

The website demonstrates foundational technical SEO practices but lacks advanced implementations such as structured data markup, comprehensive mobile optimization, and optimal loading speeds. Addressing these areas will enhance search engine visibility and user experience.

Implement structured data markup

Implement structured data markup across all web pages to enhance search engine understanding and visibility.

Enhance mobile-friendliness

Ensure all web pages are mobile-friendly and pass Google's Mobile-Friendly Test to improve user experience on mobile devices.

Optimize website loading speed

Optimize website loading speed by compressing images, leveraging browser caching, and minimizing JavaScript and CSS files.

Schema Coverage Percentage

Share of pages with schema.org metadata for improved LLM and search engine understanding.

Learn about generating schema in Webflow

Authority

Authority: Earn trust, everywhere

We evaluated how your site establishes authority by looking at how and how frequently others talk about you, the associated sentiment, and more.

Authority Category Score

Reachmedia.co.nz demonstrates foundational authority with content attributed to individuals and visually engaging elements. However, to advance in AEO maturity, establishing a Wikipedia page, optimizing a Google Knowledge Graph entry, and enhancing digital PR efforts are recommended.

Create wikipedia page

Develop and maintain a Wikipedia page to enhance online presence and credibility.

Optimize knowledge graph

Claim and optimize a Google Knowledge Graph entry to improve search visibility.

Enhance digital PR

Implement a proactive digital PR strategy to increase mentions on authoritative sites.

Authority Coverage Percentage

Percent of top 50 industry sites that mention you.

Build pages that command authority

Measurement

Measurement: From rankings to representation

This score reflects how well you monitor your visibility across AI systems; from tracking brand mentions and citations to understanding sentiment and share of voice.

Measurement Category Score

Reachmedia.co.nz currently lacks visible evidence of web analytics tools and disclosures about measurement practices, indicating an ad hoc approach to presence checking. Implementing systematic tracking and regular reviews would enhance their measurement maturity.

Implement web analytics tool

If not already in place (we cannot tell from the outside), implement a web analytics tool like Google Analytics to systematically track website traffic and user behavior.

Track LLM traffic and mentions

If not already in place (we cannot tell from the outside), begin systematic tracking of LLM traffic, mentions, and sentiment using tools like SEMrush or Ahrefs.

Regular analytics reviews

If not already in place (we cannot tell from the outside), establish regular reviews of analytics data to inform content and SEO strategies.

Measurement Coverage

Presence of externally visible signs on your website that you are using measurement tools.

Measure LLM-traffic with Webflow Analyze