Your AEO Assessment: relayfi.com
Overall AEO Maturity score: 2 out of 5
Your top 3 priorities
Here's where relayfi.com can make the fastest gains in AEO visibility, accuracy, and traffic. If you only did three things, do these:
Develop a comprehensive FAQ section addressing common user questions.
Implement comprehensive schema markup across all pages to enhance search engine understanding and visibility.
Enhance digital PR efforts to increase mentions on authoritative sites.
What your AEO Assessment covers
Your personalized AEO assessment measures how well relayfi.com is positioned for AI-driven discovery. It evaluates your site’s performance across four key categories—Content, Technical, Authority, and Measurement—to show how effectively AI systems can understand, cite, and recommend your brand.
Content
Content: Build the source AI trusts
We evaluated how your content performs across freshness, structure, depth, and clarity to see how well it helps AI understand what you do and why you matter.
Content Category Score
Relay's content effectively addresses some user questions but lacks depth and comprehensive coverage. Enhancing the FAQ section, expanding blog content, and ensuring content freshness will improve the site's AEO maturity.
Expand FAQ section
Develop a comprehensive FAQ section addressing common user questions.
Publish in-depth blog content
Create detailed blog posts that answer clusters of related questions.
Implement content freshness indicators
Ensure all content is updated regularly and includes visible 'last updated' dates.
Question Coverage Percentage
Coverage of the 100 most likely questions your target audience will ask related to the topics visible on your site.
Technical
Technical: Structure wins
We evaluated how well your site uses schema, other metadata, accessibility, and speed, and more to help LLMs understand the structure and meaning of your content and establish one part of your authority in AI-driven search.
Technical Category Score
Relay's website exhibits foundational technical SEO elements but lacks comprehensive schema markup, optimal performance, and full accessibility. Addressing these areas will enhance search engine visibility and user experience.
Implement comprehensive schema markup
Implement comprehensive schema markup across all pages to enhance search engine understanding and visibility.
Optimize website performance
Optimize website performance by reducing page load times and improving mobile responsiveness.
Ensure page accessibility and error-free content
Ensure all pages are accessible and free from errors to improve user experience and search engine indexing.
Schema Coverage Percentage
Share of pages with schema.org metadata for improved LLM and search engine understanding.
Authority
Authority: Earn trust, everywhere
We evaluated how your site establishes authority by looking at how and how frequently others talk about you, the associated sentiment, and more.
Authority Category Score
RelayFi demonstrates a solid foundation in authority with positive mentions and a growing backlink profile. However, to advance, increasing presence on authoritative sites, establishing entries in major knowledge databases, and addressing negative feedback are essential steps.
Boost digital PR
Enhance digital PR efforts to increase mentions on authoritative sites.
Create thought leadership content
Develop and promote thought leadership content to establish authority.
Manage online reputation
Monitor and manage online reputation to address negative feedback.
Authority Coverage Percentage
Percent of top 50 industry sites that mention you.
Measurement
Measurement: From rankings to representation
This score reflects how well you monitor your visibility across AI systems; from tracking brand mentions and citations to understanding sentiment and share of voice.
Measurement Category Score
Relay Financial's website lacks visible evidence of web analytics and SEO tools, indicating potential gaps in measurement practices. Implementing systematic tracking of LLM traffic and utilizing SEO tools could enhance their measurement maturity.
Implement LLM traffic and sentiment tracking
If not already in place (we cannot tell from the outside), implement systematic tracking of LLM traffic, mentions, and sentiment in relevant answers in answer engines, with regular metric reviews.
Utilize SEO tools for AI mention tracking
If not already in place (we cannot tell from the outside), utilize tools like Scrunch, Profound, SEMrush, or Ahrefs for daily or weekly mention tracking, including inclusion, citation, and prominence in AI outputs.
Track conversion rates for LLM and non-LLM traffic
If not already in place (we cannot tell from the outside), systematically track conversion rates for LLM-sourced and non-LLM-sourced traffic, tying this data to revenue metrics.
Measurement Coverage
Presence of externally visible signs on your website that you are using measurement tools.