Your AEO Assessment: salesforce.com
Overall AEO Maturity score: 2 out of 5

Your top 3 priorities
Here's where salesforce.com can make the fastest gains in AEO visibility, accuracy, and traffic. If you only did three things, do these:
Expand thin content pages: many key pages average around 15 words. Expanding high-value pages to at least 300 words gives AI models the substance they need to extract and cite your content as autho...
Add metadata to key pages: ensure your highest-value pages—homepage, product pages, pricing, and FAQ—each have a unique title tag, meta description, and h1 heading. This is the single most impactfu...
Adopt an AEO monitoring tool: deploy an SEO/AEO monitoring platform such as semrush, ahrefs, or emerging AEO-specific tools like profound or otterly to systematically track AI citation rates and LL...
What your AEO Assessment covers
Your personalized AEO assessment measures how well salesforce.com is positioned for AI-driven discovery. It evaluates your site’s performance across four key categories—Content, Technical, Authority, and Measurement—to show how effectively AI systems can understand, cite, and recommend your brand.

Content
Content: Build the source AI trusts
We evaluated how your content performs across freshness, structure, depth, and clarity to see how well it helps AI understand what you do and why you matter.
Content Category Score
Salesforce has a broad content foundation with 103 pages across 11 content types, providing strong structural variety. The key opportunity is enriching page depth, readability, and freshness so AI engines can extract and surface meaningful answers.
Expand thin content pages
Many content pages currently have minimal text, averaging around 15 words. Expanding key pages to at least 300 words gives AI models and search engines the substance they need to extract and cite y...
Simplify and clarify writing
As pages are expanded, focus on clear, direct prose — shorter sentences, fewer acronyms without explanation, and well-structured paragraphs. Even technical B2B audiences engage more with readable c...
Refresh content regularly
No content pages show recent publish or update dates. Adding visible timestamps and refreshing at least 10% of pages annually signals relevance to both AI models and search engines, helping your co...
Question Coverage Percentage
Coverage of the 100 most likely questions your target audience will ask related to the topics visible on your site.
Technical
Technical: Structure wins
We evaluated how well your site uses schema, other metadata, accessibility, and speed, and more to help LLMs understand the structure and meaning of your content and establish one part of your authority in AI-driven search.
Technical Category Score
Salesforce has foundational elements in place—HTTPS, valid sitemap, and robots.txt. However, SEO metadata and structured data coverage need attention. Addressing metadata gaps across key pages is the fastest path to improving AI engine discoverability.
Add metadata to key pages
Ensure your highest-value pages—homepage, product pages, pricing, and FAQ—each have a unique title tag, meta description, and H1 heading. This is the single most impactful step for AI and search vi...
Expand site-wide metadata coverage
Broaden SEO metadata across your entire site so at least 70% of pages include title tags, meta descriptions, and H1 headings. Leverage CMS templates to auto-populate these fields at scale.
Implement structured data markup
Add JSON-LD schema (such as Organization, Product, FAQ, and Article types) to your pages and validate with Google's Structured Data Testing Tool. This helps AI engines understand and surface your c...
Schema Coverage Percentage
Share of pages with schema.org metadata for improved LLM and search engine understanding.
Authority
Authority: Earn trust, everywhere
We evaluated how your site establishes authority by looking at how and how frequently others talk about you, the associated sentiment, and more.
Authority Category Score
Salesforce achieves Level 5 Authority — the highest tier. AI platforms universally recognize the brand as a CRM pioneer. A few refinements to author attribution and cross-platform linking can further strengthen AI representation accuracy.
Add author bylines to content
Attribute blog posts, guides, and articles to named authors with credentials. LLMs and search engines increasingly use authorship signals (E-E-A-T) for authority scoring, and this is currently abse...
Scale attribution across content
Expand author bylines to at least 25% of content pages, including author bios and Person schema markup. This gives AI platforms structured authorship data that reinforces Salesforce's deep bench of...
Link social profiles from site
Add visible links to Salesforce's social media profiles (LinkedIn, X, YouTube) in the footer or about page, and include them in Organization schema sameAs properties. This helps AI platforms connec...
Authority Coverage Percentage
Percent of top 50 industry sites that mention you.
Measurement
Measurement: From rankings to representation
This score reflects how well you monitor your visibility across AI systems; from tracking brand mentions and citations to understanding sentiment and share of voice.
Measurement Category Score
Salesforce achieves Level 5 Authority — the highest tier. AI platforms universally recognize the brand as a CRM pioneer. A few refinements to author attribution and cross-platform linking can further strengthen AI representation accuracy.
Add author bylines to content
Attribute blog posts, guides, and articles to named authors with credentials. LLMs and search engines increasingly use authorship signals (E-E-A-T) for authority scoring, and this is currently abse...
Scale attribution across content
Expand author bylines to at least 25% of content pages, including author bios and Person schema markup. This gives AI platforms structured authorship data that reinforces Salesforce's deep bench of...
Link social profiles from site
Add visible links to Salesforce's social media profiles (LinkedIn, X, YouTube) in the footer or about page, and include them in Organization schema sameAs properties. This helps AI platforms connec...
Measurement Coverage
Presence of externally visible signs on your website that you are using measurement tools.




