Your AEO Assessment: sap.com
Overall AEO Maturity score: 4 out of 5
Your top 3 priorities
Here's where sap.com can make the fastest gains in AEO visibility, accuracy, and traffic. If you only did three things, do these:
Implement dynamic personalization to tailor content for individual users based on their industry, role, and interests.
Enhance content with interactive elements such as animations and videos to increase engagement and comprehension.
Optimize website performance by improving page load times and ensuring mobile responsiveness.
What your AEO Assessment covers
Your personalized AEO assessment measures how well sap.com is positioned for AI-driven discovery. It evaluates your site’s performance across four key categories—Content, Technical, Authority, and Measurement—to show how effectively AI systems can understand, cite, and recommend your brand.
Content
Content: Build the source AI trusts
We evaluated how your content performs across freshness, structure, depth, and clarity to see how well it helps AI understand what you do and why you matter.
Content Category Score
SAP's content strategy effectively addresses the full buyer funnel with regularly updated, comprehensive materials. To advance to the highest maturity level, incorporating dynamic personalization, interactive elements, and external expert insights is recommended.
Implement dynamic personalization
Implement dynamic personalization to tailor content for individual users based on their industry, role, and interests.
Add interactive content
Enhance content with interactive elements such as animations and videos to increase engagement and comprehension.
Include guest expert insights
Collaborate with external experts to provide guest insights, adding diverse perspectives and credibility to the content.
Question Coverage Percentage
Coverage of the 100 most likely questions your target audience will ask related to the topics visible on your site.
Technical
Technical: Structure wins
We evaluated how well your site uses schema, other metadata, accessibility, and speed, and more to help LLMs understand the structure and meaning of your content and establish one part of your authority in AI-driven search.
Technical Category Score
The website demonstrates a solid technical foundation but requires enhancements in structured data implementation, performance optimization, and link management to advance its AEO maturity.
Implement structured data markup
Implement structured data markup across all relevant pages to enhance search engine understanding and visibility.
Enhance site performance and mobile responsiveness
Optimize website performance by improving page load times and ensuring mobile responsiveness.
Monitor and fix broken links; ensure proper canonicalization
Regularly monitor and fix broken links and ensure proper use of canonical tags to prevent duplicate content issues.
Schema Coverage Percentage
Share of pages with schema.org metadata for improved LLM and search engine understanding.
Authority
Authority: Earn trust, everywhere
We evaluated how your site establishes authority by looking at how and how frequently others talk about you, the associated sentiment, and more.
Authority Category Score
SAP demonstrates strong authority with consistent citations by industry sources and engaging visual content. To advance, publishing annual thought leadership reports and enhancing visual storytelling are recommended.
Publish annual thought leadership reports
Develop and publish annual thought leadership reports to establish authority in the industry.
Enhance visual storytelling
Enhance visual storytelling on the website by incorporating more interactive and engaging content.
Manage and correct online information
Proactively manage and correct inaccuracies on Wikipedia and other reference sites to ensure accurate representation.
Authority Coverage Percentage
Percent of top 50 industry sites that mention you.
Measurement
Measurement: From rankings to representation
This score reflects how well you monitor your visibility across AI systems; from tracking brand mentions and citations to understanding sentiment and share of voice.
Measurement Category Score
SAP demonstrates active measurement practices with tools like Adobe Analytics but lacks visible evidence of systematic tracking of LLM traffic and mentions, indicating room for advancement in measurement maturity.
Implement LLM traffic and sentiment tracking
If not already in place (we cannot tell from the outside), begin systematic tracking of LLM traffic, mentions, and sentiment in relevant answers in answer engines, with regular metric reviews.
Adopt mention tracking tools
If not already in place (we cannot tell from the outside), utilize tools like Scrunch, Profound, SEMrush, or Ahrefs for daily or weekly mention tracking, focusing on inclusion, citation, and prominence in AI outputs.
Monitor conversion rates from LLM traffic
If not already in place (we cannot tell from the outside), systematically track conversion rates for LLM-sourced and non-LLM-sourced traffic, tying this data to revenue where possible.
Measurement Coverage
Presence of externally visible signs on your website that you are using measurement tools.