Your AEO Assessment: scottcook.design

Overall AEO Maturity score: 1 out of 5

Your top 3 priorities

Here's where scottcook.design can make the fastest gains in AEO visibility, accuracy, and traffic. If you only did three things, do these:

  • Develop a blog section to address common client questions and industry topics.

  • Implement an FAQ page to provide clear answers to frequent inquiries.

  • Ensure all pages have unique and descriptive meta titles and descriptions to improve search engine indexing.

What your AEO Assessment covers

Your personalized AEO assessment measures how well scottcook.design is positioned for AI-driven discovery. It evaluates your site’s performance across four key categories—Content, Technical, Authority, and Measurement—to show how effectively AI systems can understand, cite, and recommend your brand.

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Content

Content: Build the source AI trusts

We evaluated how your content performs across freshness, structure, depth, and clarity to see how well it helps AI understand what you do and why you matter.

Content Category Score

Scott Cook Design's website effectively showcases previous work but lacks content addressing common client questions and industry topics. Implementing a blog and FAQ section, along with regular content updates, would enhance user engagement and information accessibility.

Create a blog section

Develop a blog section to address common client questions and industry topics.

Add an FAQ page

Implement an FAQ page to provide clear answers to frequent inquiries.

Regular content updates

Regularly update content to ensure relevance and freshness.

Question Coverage Percentage

Coverage of the 100 most likely questions your target audience will ask related to the topics visible on your site.

Explore content management in Webflow

Technical

Technical: Structure wins

We evaluated how well your site uses schema, other metadata, accessibility, and speed, and more to help LLMs understand the structure and meaning of your content and establish one part of your authority in AI-driven search.

Technical Category Score

The website currently lacks structured data implementation, has inconsistent meta information, and contains broken internal links, all of which hinder its technical SEO performance. Addressing these issues will significantly improve search engine visibility and user experience.

Implement basic schema markup

Implement basic schema markup (e.g., Organization, Breadcrumbs) across all pages to enhance search engine understanding.

Optimize meta titles and descriptions

Ensure all pages have unique and descriptive meta titles and descriptions to improve search engine indexing.

Fix broken internal links

Address any broken links and ensure all internal links are functional to enhance user experience and SEO.

Schema Coverage Percentage

Share of pages with schema.org metadata for improved LLM and search engine understanding.

Learn about generating schema in Webflow

Authority

Authority: Earn trust, everywhere

We evaluated how your site establishes authority by looking at how and how frequently others talk about you, the associated sentiment, and more.

Authority Category Score

Scott Cook Design currently focuses on backlinks to establish authority but lacks comprehensive E-E-A-T elements. Enhancing author bios, securing a Google Knowledge Graph entry, and earning mentions from authoritative sites will elevate its authority maturity.

Enhance e-e-a-t with author bios

Enhance E-E-A-T by adding detailed author bios and showcasing firsthand experience in design projects.

Claim Google knowledge graph entry

Claim and optimize a Google Knowledge Graph entry to improve brand visibility and credibility.

Earn mentions from authoritative sites

Develop and promote high-quality content to earn mentions from authoritative design websites.

Authority Coverage Percentage

Percent of top 50 industry sites that mention you.

Build pages that command authority

Measurement

Measurement: From rankings to representation

This score reflects how well you monitor your visibility across AI systems; from tracking brand mentions and citations to understanding sentiment and share of voice.

Measurement Category Score

The website currently shows no visible evidence of measurement tools or policies, indicating a foundational level of measurement maturity. Implementing systematic tracking and utilizing appropriate tools can enhance data-driven decision-making and optimization efforts.

Implement LLM traffic and sentiment tracking

If not already in place (we cannot tell from the outside), implement systematic tracking of LLM traffic, mentions, and sentiment in relevant answers in answer engines, with regular metric reviews.

Utilize mention tracking tools

If not already in place (we cannot tell from the outside), utilize tools like Scrunch, Profound, SEMrush, or Ahrefs for daily or weekly mention tracking, including inclusion, citation, and prominence in AI outputs.

Track conversion rates for LLM and non-LLM traffic

If not already in place (we cannot tell from the outside), systematically track conversion rates for LLM-sourced and non-LLM-sourced traffic, tying this data to revenue where possible.

Measurement Coverage

Presence of externally visible signs on your website that you are using measurement tools.

Measure LLM-traffic with Webflow Analyze