Your AEO Assessment: sell.g2.com

Overall AEO Maturity score: 3 out of 5

Your top 3 priorities

Here's where sell.g2.com can make the fastest gains in AEO visibility, accuracy, and traffic. If you only did three things, do these:

  • Implement structured data markup across all pages to enhance search engine understanding and visibility.

  • Optimize page load times by compressing images and leveraging browser caching.

  • Ensure all pages are mobile-friendly and pass Google's Mobile-Friendly Test.

What your AEO Assessment covers

Your personalized AEO assessment measures how well sell.g2.com is positioned for AI-driven discovery. It evaluates your site’s performance across four key categories—Content, Technical, Authority, and Measurement—to show how effectively AI systems can understand, cite, and recommend your brand.

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Content

Content: Build the source AI trusts

We evaluated how your content performs across freshness, structure, depth, and clarity to see how well it helps AI understand what you do and why you matter.

Content Category Score

G2's content effectively addresses clusters of related questions with consistent brand messaging and comprehensive FAQs. To advance, focus on developing content that covers entire topics comprehensively, includes competitor comparisons, and visibly indicates regular updates.

Create content clusters

Develop comprehensive content that addresses clusters of related questions to enhance semantic richness.

Regular content updates

Ensure all content is updated regularly, with visible indicators of freshness such as 'last updated' dates.

Add competitor comparisons

Implement competitor comparison pages that succinctly highlight G2's advantages over competitors.

Question Coverage Percentage

Coverage of the 100 most likely questions your target audience will ask related to the topics visible on your site.

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Technical

Technical: Structure wins

We evaluated how well your site uses schema, other metadata, accessibility, and speed, and more to help LLMs understand the structure and meaning of your content and establish one part of your authority in AI-driven search.

Technical Category Score

The website demonstrates a moderate level of technical maturity, with a well-structured architecture and basic SEO practices in place. However, improvements in structured data implementation, page speed optimization, and mobile responsiveness are necessary to advance to a higher maturity level.

Implement structured data markup

Implement structured data markup across all pages to enhance search engine understanding and visibility.

Optimize page load times

Optimize page load times by compressing images and leveraging browser caching.

Ensure mobile-friendliness

Ensure all pages are mobile-friendly and pass Google's Mobile-Friendly Test.

Schema Coverage Percentage

Share of pages with schema.org metadata for improved LLM and search engine understanding.

Learn about generating schema in Webflow

Authority

Authority: Earn trust, everywhere

We evaluated how your site establishes authority by looking at how and how frequently others talk about you, the associated sentiment, and more.

Authority Category Score

G2 demonstrates strong authority with high coverage on authoritative sites, accurate third-party entries, and a robust backlink profile. To advance to the next maturity level, focusing on original research, enhanced visual storytelling, and proactive citation management is recommended.

Publish original research reports

Develop and publish original research reports to establish thought leadership.

Enhance visual storytelling

Enhance visual storytelling on the website with more interactive and engaging content.

Manage and update citations

Proactively manage and update citations on authoritative sites to ensure accuracy.

Authority Coverage Percentage

Percent of top 50 industry sites that mention you.

Build pages that command authority

Measurement

Measurement: From rankings to representation

This score reflects how well you monitor your visibility across AI systems; from tracking brand mentions and citations to understanding sentiment and share of voice.

Measurement Category Score

The website demonstrates the use of web analytics tools and includes relevant privacy disclosures, indicating a foundational level of measurement maturity. To advance, implementing systematic tracking of LLM traffic, mentions, and conversion rates is recommended.

Implement LLM traffic and sentiment tracking

If not already in place (we cannot tell from the outside), begin systematic tracking of LLM traffic, mentions, and sentiment in relevant answers in answer engines, with regular metric reviews.

Adopt mention tracking tools

If not already in place (we cannot tell from the outside), utilize tools like Scrunch, Profound, SEMrush, or Ahrefs for daily or weekly mention tracking, focusing on inclusion, citation, and prominence in AI outputs.

Monitor conversion rates from LLM traffic

If not already in place (we cannot tell from the outside), systematically track conversion rates for LLM-sourced and non-LLM-sourced traffic, tying this data to revenue metrics.

Measurement Coverage

Presence of externally visible signs on your website that you are using measurement tools.

Measure LLM-traffic with Webflow Analyze