Your AEO Assessment: td.com
Overall AEO Maturity score: 3 out of 5
Your top 3 priorities
Here's where td.com can make the fastest gains in AEO visibility, accuracy, and traffic. If you only did three things, do these:
Develop a comprehensive FAQ section addressing common customer inquiries.
Implement structured data markup (schema.org) across all relevant pages to enhance search engine understanding and visibility.
Ensure consistent URL structures and proper canonicalization to prevent duplicate content issues.
What your AEO Assessment covers
Your personalized AEO assessment measures how well td.com is positioned for AI-driven discovery. It evaluates your site’s performance across four key categories—Content, Technical, Authority, and Measurement—to show how effectively AI systems can understand, cite, and recommend your brand.
Content
Content: Build the source AI trusts
We evaluated how your content performs across freshness, structure, depth, and clarity to see how well it helps AI understand what you do and why you matter.
Content Category Score
TD Bank's website demonstrates progress in content maturity by addressing some user questions and maintaining moderate readability. However, to advance further, the site should develop a comprehensive FAQ section, ensure regular content updates, and simplify complex content to enhance user engagement and accessibility.
Create comprehensive FAQ section
Develop a comprehensive FAQ section addressing common customer inquiries.
Implement regular content updates
Ensure all content is updated regularly, with visible 'last updated' dates.
Enhance content readability
Simplify complex content to improve readability scores across the site.
Question Coverage Percentage
Coverage of the 100 most likely questions your target audience will ask related to the topics visible on your site.
Technical
Technical: Structure wins
We evaluated how well your site uses schema, other metadata, accessibility, and speed, and more to help LLMs understand the structure and meaning of your content and establish one part of your authority in AI-driven search.
Technical Category Score
The website demonstrates foundational technical SEO practices but requires improvements in structured data implementation, page load optimization, and URL consistency to enhance search engine performance and user experience.
Implement structured data markup
Implement structured data markup (schema.org) across all relevant pages to enhance search engine understanding and visibility.
Optimize page load times
Optimize page load times by reducing the number of HTTP requests and implementing efficient caching strategies.
Ensure consistent URL structures
Ensure consistent URL structures and proper canonicalization to prevent duplicate content issues.
Schema Coverage Percentage
Share of pages with schema.org metadata for improved LLM and search engine understanding.
Authority
Authority: Earn trust, everywhere
We evaluated how your site establishes authority by looking at how and how frequently others talk about you, the associated sentiment, and more.
Authority Category Score
TD Bank demonstrates strong authority through expert content and consistent industry citations. Enhancing visual storytelling and proactive online reputation management can further solidify its position.
Enhance visual storytelling
Enhance visual storytelling by incorporating more interactive and engaging content such as infographics and videos across key pages.
Manage online mentions
Proactively monitor and manage online mentions to ensure accurate and positive representation across authoritative sites.
Develop thought leadership content
Develop and promote original research or thought leadership content to increase citations and references by industry sources.
Authority Coverage Percentage
Percent of top 50 industry sites that mention you.
Measurement
Measurement: From rankings to representation
This score reflects how well you monitor your visibility across AI systems; from tracking brand mentions and citations to understanding sentiment and share of voice.
Measurement Category Score
TD Bank's website lacks visible evidence of web analytics and SEO tools, indicating an ad hoc approach to measurement. Implementing systematic tracking and utilizing appropriate tools can enhance their measurement maturity.
Implement LLM traffic and sentiment tracking
If not already in place (we cannot tell from the outside), implement systematic tracking of LLM traffic, mentions, and sentiment in relevant answers in answer engines, with regular metric reviews.
Utilize mention tracking tools
If not already in place (we cannot tell from the outside), utilize tools like Scrunch, Profound, SEMrush, or Ahrefs for daily or weekly mention tracking, including inclusion, citation, and prominence in AI outputs.
Track conversion rates for LLM-sourced traffic
If not already in place (we cannot tell from the outside), systematically track conversion rates for LLM-sourced and non-LLM-sourced traffic, tying this data to revenue where possible.
Measurement Coverage
Presence of externally visible signs on your website that you are using measurement tools.