Your AEO Assessment: trigger.co.nz
Overall AEO Maturity score: 2 out of 5
Your top 3 priorities
Here's where trigger.co.nz can make the fastest gains in AEO visibility, accuracy, and traffic. If you only did three things, do these:
Develop a comprehensive FAQ section addressing common client inquiries.
Implement structured data markup (schema.org) across all pages to enhance search engine understanding and improve rich snippet eligibility.
Optimize website performance by reducing page load times through image optimization, code minification, and leveraging browser caching.
What your AEO Assessment covers
Your personalized AEO assessment measures how well trigger.co.nz is positioned for AI-driven discovery. It evaluates your site’s performance across four key categories—Content, Technical, Authority, and Measurement—to show how effectively AI systems can understand, cite, and recommend your brand.
Content
Content: Build the source AI trusts
We evaluated how your content performs across freshness, structure, depth, and clarity to see how well it helps AI understand what you do and why you matter.
Content Category Score
Trigger Digital's content strategy is progressing, with a blog and service pages in place. However, enhancing the FAQ section, increasing blog update frequency, and improving content readability will further advance their AEO maturity.
Create comprehensive FAQ section
Develop a comprehensive FAQ section addressing common client inquiries.
Maintain regular blog updates
Regularly update the blog with informative content relevant to target audiences.
Enhance content readability
Ensure all content is written in clear, accessible language to improve readability.
Question Coverage Percentage
Coverage of the 100 most likely questions your target audience will ask related to the topics visible on your site.
Technical
Technical: Structure wins
We evaluated how well your site uses schema, other metadata, accessibility, and speed, and more to help LLMs understand the structure and meaning of your content and establish one part of your authority in AI-driven search.
Technical Category Score
Trigger Digital's website demonstrates foundational technical SEO practices but requires enhancements in structured data implementation, performance optimization, and mobile responsiveness to advance its AEO maturity.
Implement structured data markup
Implement structured data markup (schema.org) across all pages to enhance search engine understanding and improve rich snippet eligibility.
Optimize website performance
Optimize website performance by reducing page load times through image optimization, code minification, and leveraging browser caching.
Ensure mobile responsiveness
Ensure all website pages are mobile-friendly and responsive to provide a seamless user experience across all devices.
Schema Coverage Percentage
Share of pages with schema.org metadata for improved LLM and search engine understanding.
Authority
Authority: Earn trust, everywhere
We evaluated how your site establishes authority by looking at how and how frequently others talk about you, the associated sentiment, and more.
Authority Category Score
Trigger Digital demonstrates foundational authority with content attributed to individuals and visually engaging elements. However, to advance, the company should enhance its presence on authoritative sites, establish a Wikipedia page, and claim a Google Knowledge Graph entry to bolster credibility and visibility.
Implement digital PR strategy
Develop and implement a comprehensive digital PR strategy to increase mentions on authoritative industry sites.
Establish wikipedia presence
Create and maintain a Wikipedia page to enhance online credibility and information accuracy.
Optimize Google knowledge graph
Claim and optimize a Google Knowledge Graph entry to improve visibility and trustworthiness.
Authority Coverage Percentage
Percent of top 50 industry sites that mention you.
Measurement
Measurement: From rankings to representation
This score reflects how well you monitor your visibility across AI systems; from tracking brand mentions and citations to understanding sentiment and share of voice.
Measurement Category Score
The website currently lacks visible measurement tools and a privacy policy, indicating an ad hoc approach to presence checking. Implementing web analytics and establishing a privacy policy would enhance measurement maturity.
Implement web analytics tool
If not already in place (we cannot tell from the outside), implement a web analytics tool like Google Analytics to systematically track website traffic and user behavior.
Establish analytics review process
If not already in place (we cannot tell from the outside), establish a process for regular review of analytics data to inform website improvements and content strategy.
Develop privacy policy
If not already in place (we cannot tell from the outside), develop a privacy policy that discloses the use of analytics tools and data collection practices.
Measurement Coverage
Presence of externally visible signs on your website that you are using measurement tools.