Your AEO Assessment: typeform.com

Overall AEO Maturity score: 3 out of 5

Your top 3 priorities

Here's where typeform.com can make the fastest gains in AEO visibility, accuracy, and traffic. If you only did three things, do these:

  • Boost desktop page performance: your desktop lighthouse score is 39, just shy of the level 3 target. Prioritize image optimization, lazy loading, and reducing third-party script impact to improve h...

  • Refresh high-value content regularly: only 0.5% of content has been updated in the last 6 months. Prioritize refreshing high-traffic and competitive-topic pages to bring at least 30% of your conten...

  • Unify brand narrative across llms: AI platforms consistently describe typeform's legacy positioning but none mention the AI engagement platform pivot. Strengthen web-wide messaging around typeform ...

What your AEO Assessment covers

Your personalized AEO assessment measures how well typeform.com is positioned for AI-driven discovery. It evaluates your site’s performance across four key categories—Content, Technical, Authority, and Measurement—to show how effectively AI systems can understand, cite, and recommend your brand.

Talk to our team

Content

Content: Build the source AI trusts

We evaluated how your content performs across freshness, structure, depth, and clarity to see how well it helps AI understand what you do and why you matter.

Content Category Score

Typeform has strong content foundations with excellent FAQ coverage (98% of pages) and diverse content types across 13 categories. The key opportunity is content freshness — most pages haven't been updated recently, which can limit visibility in AI-driven answer engines.

Refresh high-value content regularly

Currently only 0.5% of content has been updated in the last 6 months. Prioritize refreshing high-traffic and competitive-topic pages to bring at least 30% of your content library up to date every s...

Boost content update frequency

Aim to have at least 15% of your content corpus reflecting recent updates. Start with pages that have outdated information or declining engagement, as freshness is a key signal for AI answer engines.

Accelerate publishing for timeliness

To reach the next maturity level, target a 30% content refresh rate every 3 months. If not already in place (we cannot tell from the outside), implement a content calendar with regular review cycle...

Question Coverage Percentage

Coverage of the 100 most likely questions your target audience will ask related to the topics visible on your site.

Explore content management in Webflow

Technical

Technical: Structure wins

We evaluated how well your site uses schema, other metadata, accessibility, and speed, and more to help LLMs understand the structure and meaning of your content and establish one part of your authority in AI-driven search.

Technical Category Score

Typeform has solid fundamentals in place — HTTPS, valid sitemap, strong heading structure (97%), and good accessibility (93.9%). You're close to Level 3: improving page performance and a few structural refinements will unlock the next tier of AI engine readiness.

Boost desktop page performance

Your desktop Lighthouse score is 39, just shy of the 50 target. Prioritize image optimization, lazy loading, and reducing third-party script impact to improve how quickly AI crawlers can process yo...

Enable strict transport security

Adding an HSTS header tells browsers and AI crawlers to always use secure connections, reinforcing trust signals. This is a server configuration change your engineering team can implement quickly.

Refine semantic HTML structure

You're very close to the threshold here. Replacing a few remaining generic div elements with semantic tags like nav, main, and article helps AI engines better understand your page structure and ext...

Schema Coverage Percentage

Share of pages with schema.org metadata for improved LLM and search engine understanding.

Learn about generating schema in Webflow

Authority

Authority: Earn trust, everywhere

We evaluated how your site establishes authority by looking at how and how frequently others talk about you, the associated sentiment, and more.

Authority Category Score

Typeform has strong authority foundations — recognized across AI platforms, with a Wikipedia page, Knowledge Graph presence, and solid brand awareness. The key opportunity: ensuring your AI-forward positioning reaches the same level of visibility as your legacy brand narrative.

Expand authoritative source coverage

Typeform appears on about 50% of relevant authoritative sources. Target regional publications, adjacent industry outlets, and research contexts to close the gap toward pervasive coverage.

Unify brand narrative across llms

AI platforms consistently describe Typeform's legacy positioning but none mention the AI Engagement Platform pivot. Strengthen web-wide messaging around Typeform AI and current differentiators so a...

Review full gate-level results

Consult the detailed assessment report for additional areas to strengthen, particularly around message pull-through and ensuring your newest capabilities are well-represented in authoritative content.

Authority Coverage Percentage

Percent of top 50 industry sites that mention you.

Build pages that command authority

Measurement

Measurement: From rankings to representation

This score reflects how well you monitor your visibility across AI systems; from tracking brand mentions and citations to understanding sentiment and share of voice.

Measurement Category Score

Typeform has strong authority foundations — recognized across AI platforms, with a Wikipedia page, Knowledge Graph presence, and solid brand awareness. The key opportunity: ensuring your AI-forward positioning reaches the same level of visibility as your legacy brand narrative.

Expand authoritative source coverage

Typeform appears on about 50% of relevant authoritative sources. Target regional publications, adjacent industry outlets, and research contexts to close the gap toward pervasive coverage.

Unify brand narrative across llms

AI platforms consistently describe Typeform's legacy positioning but none mention the AI Engagement Platform pivot. Strengthen web-wide messaging around Typeform AI and current differentiators so a...

Review full gate-level results

Consult the detailed assessment report for additional areas to strengthen, particularly around message pull-through and ensuring your newest capabilities are well-represented in authoritative content.

Measurement Coverage

Presence of externally visible signs on your website that you are using measurement tools.

Measure LLM-traffic with Webflow Analyze