Your AEO Assessment: wedoinstore.com
Overall AEO Maturity score: 1 out of 5
Your top 3 priorities
Here's where wedoinstore.com can make the fastest gains in AEO visibility, accuracy, and traffic. If you only did three things, do these:
Develop a comprehensive FAQ section addressing common client inquiries.
Ensure the website is mobile-friendly and responsive to provide a better user experience across all devices.
Implement basic technical SEO practices, including proper use of meta tags, alt attributes for images, and a clear URL structure.
What your AEO Assessment covers
Your personalized AEO assessment measures how well wedoinstore.com is positioned for AI-driven discovery. It evaluates your site’s performance across four key categories—Content, Technical, Authority, and Measurement—to show how effectively AI systems can understand, cite, and recommend your brand.
Content
Content: Build the source AI trusts
We evaluated how your content performs across freshness, structure, depth, and clarity to see how well it helps AI understand what you do and why you matter.
Content Category Score
We Do Instore's content currently focuses on brand-specific information with limited question-oriented material. Enhancing content to address client inquiries and improving readability will advance their AEO maturity.
Create comprehensive FAQ section
Develop a comprehensive FAQ section addressing common client inquiries.
Launch regularly updated blog
Establish a regularly updated blog to provide valuable insights and updates.
Enhance content readability
Ensure all content is clear and accessible, aiming for a Flesch Reading Ease score above 60.
Question Coverage Percentage
Coverage of the 100 most likely questions your target audience will ask related to the topics visible on your site.
Technical
Technical: Structure wins
We evaluated how well your site uses schema, other metadata, accessibility, and speed, and more to help LLMs understand the structure and meaning of your content and establish one part of your authority in AI-driven search.
Technical Category Score
The website is at the initial stage of technical SEO maturity, lacking essential elements like meta tags, mobile responsiveness, and performance monitoring tools. Addressing these foundational aspects will significantly enhance its search engine visibility and user experience.
Implement basic technical SEO practices
Implement basic technical SEO practices, including proper use of meta tags, alt attributes for images, and a clear URL structure.
Ensure mobile-friendly and responsive design
Ensure the website is mobile-friendly and responsive to provide a better user experience across all devices.
Set up and verify Google search console
Set up and verify Google Search Console to monitor site performance and identify technical issues.
Schema Coverage Percentage
Share of pages with schema.org metadata for improved LLM and search engine understanding.
Authority
Authority: Earn trust, everywhere
We evaluated how your site establishes authority by looking at how and how frequently others talk about you, the associated sentiment, and more.
Authority Category Score
We Do Instore currently has minimal online authority, with no mentions on top industry sites and no Google Knowledge Graph entry. Implementing a backlink strategy, establishing a Knowledge Graph presence, and attributing content to specific authors can enhance credibility and visibility.
Enhance backlink profile
Develop and implement a backlink strategy to increase mentions on authoritative industry sites.
Establish knowledge graph presence
Create and maintain a Google Knowledge Graph entry to improve brand visibility and credibility.
Implement author attribution
Attribute content to specific individuals with bios to demonstrate expertise and build trust.
Authority Coverage Percentage
Percent of top 50 industry sites that mention you.
Measurement
Measurement: From rankings to representation
This score reflects how well you monitor your visibility across AI systems; from tracking brand mentions and citations to understanding sentiment and share of voice.
Measurement Category Score
The website currently shows no visible evidence of measurement tools or policies, indicating a basic level of measurement maturity. Implementing systematic tracking and utilizing appropriate tools can enhance data collection and analysis capabilities.
Implement LLM traffic and sentiment tracking
If not already in place (we cannot tell from the outside), implement systematic tracking of LLM traffic, mentions, and sentiment in relevant answers in answer engines, with regular metric reviews.
Utilize mention tracking tools
If not already in place (we cannot tell from the outside), utilize tools like Scrunch, Profound, SEMrush, or Ahrefs for daily or weekly mention tracking, including inclusion, citation, and prominence in AI outputs.
Track conversion rates for LLM-sourced traffic
If not already in place (we cannot tell from the outside), systematically track conversion rates for LLM-sourced and non-LLM-sourced traffic, tying this data to revenue where possible.
Measurement Coverage
Presence of externally visible signs on your website that you are using measurement tools.