Your AEO Assessment: westmonroe.com

Overall AEO Maturity score: 3 out of 5

Your top 3 priorities

Here's where westmonroe.com can make the fastest gains in AEO visibility, accuracy, and traffic. If you only did three things, do these:

  • Develop comprehensive content that addresses clusters of related questions to enhance semantic richness.

  • Implement structured data markup across all relevant pages to enhance search engine understanding and visibility.

  • Optimize website performance by addressing Core Web Vitals issues, including improving Largest Contentful Paint (LCP), Interaction to Next Paint (INP), and Cumulative Layout Shift (CLS) metrics.

What your AEO Assessment covers

Your personalized AEO assessment measures how well westmonroe.com is positioned for AI-driven discovery. It evaluates your site’s performance across four key categories—Content, Technical, Authority, and Measurement—to show how effectively AI systems can understand, cite, and recommend your brand.

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Content

Content: Build the source AI trusts

We evaluated how your content performs across freshness, structure, depth, and clarity to see how well it helps AI understand what you do and why you matter.

Content Category Score

West Monroe's content effectively addresses related questions with clear language, but enhancing topic comprehensiveness and readability will further improve user engagement and authority.

Create comprehensive content clusters

Develop comprehensive content that addresses clusters of related questions to enhance semantic richness.

Enhance FAQ coverage

Ensure all FAQs comprehensively answer targeted questions to improve user experience.

Improve content readability

Simplify language to achieve a Flesch Reading Ease score of 80 or higher for better readability.

Question Coverage Percentage

Coverage of the 100 most likely questions your target audience will ask related to the topics visible on your site.

Explore content management in Webflow

Technical

Technical: Structure wins

We evaluated how well your site uses schema, other metadata, accessibility, and speed, and more to help LLMs understand the structure and meaning of your content and establish one part of your authority in AI-driven search.

Technical Category Score

The website demonstrates a solid technical foundation with effective indexing and crawlability. However, to advance in AEO maturity, implementing structured data, optimizing Core Web Vitals, and enhancing mobile usability are recommended.

Implement structured data markup

Implement structured data markup across all relevant pages to enhance search engine understanding and visibility.

Optimize core web vitals

Optimize website performance by addressing Core Web Vitals issues, including improving Largest Contentful Paint (LCP), Interaction to Next Paint (INP), and Cumulative Layout Shift (CLS) metrics.

Enhance mobile usability

Ensure mobile-friendliness by addressing any usability issues, such as text size, tap targets, and viewport settings, to enhance user experience on mobile devices.

Schema Coverage Percentage

Share of pages with schema.org metadata for improved LLM and search engine understanding.

Learn about generating schema in Webflow

Authority

Authority: Earn trust, everywhere

We evaluated how your site establishes authority by looking at how and how frequently others talk about you, the associated sentiment, and more.

Authority Category Score

West Monroe demonstrates solid authority with mentions in top industry sites and established profiles. To advance, enhancing digital PR, publishing original research, and increasing social engagement are recommended.

Boost digital PR

Enhance digital PR efforts to increase mentions in authoritative industry publications.

Publish original research

Develop and promote original research reports to establish thought leadership.

Engage on social platforms

Increase engagement on platforms like Reddit and LinkedIn to improve social sentiment.

Authority Coverage Percentage

Percent of top 50 industry sites that mention you.

Build pages that command authority

Measurement

Measurement: From rankings to representation

This score reflects how well you monitor your visibility across AI systems; from tracking brand mentions and citations to understanding sentiment and share of voice.

Measurement Category Score

West Monroe's website lacks visible evidence of web analytics and SEO tools, and its privacy policy does not mention analytics or AI/LLM usage. Implementing systematic tracking and appropriate tools could enhance measurement maturity.

Implement LLM traffic and sentiment tracking

If not already in place (we cannot tell from the outside), begin systematic tracking of LLM traffic, mentions, and sentiment in relevant answers in answer engines, with regular metric reviews.

Adopt mention tracking tools

If not already in place (we cannot tell from the outside), utilize tools like Scrunch, Profound, SEMrush, or Ahrefs for daily or weekly mention tracking, including inclusion, citation, and prominence in AI outputs.

Monitor conversion rates from LLM traffic

If not already in place (we cannot tell from the outside), systematically track conversion rates for LLM-sourced and non-LLM-sourced traffic, tying this data to revenue where possible.

Measurement Coverage

Presence of externally visible signs on your website that you are using measurement tools.

Measure LLM-traffic with Webflow Analyze