Shoprocket

How to integrate Shoprocket with Webflow

Shoprocket adds e-commerce features to Webflow sites, including multi-currency support, digital product automation, and product embeds.

Integrate Shoprocket with Webflow using code embeds for quick setup or using APIs for custom checkout flows and automated order processing.

Use Code Embed elements and widgets

Shoprocket's embed generator creates customizable shopping experiences that work directly in Webflow. Access your Shoprocket dashboard, navigate to Sales Channels > Existing Website, then select your embed type.

Available embed types include:

• Single product widgets that integrate buy buttons directly into blog posts or landing pages
• Multi-product grids that display filtered catalogs with search functionality
• Shopping cart overlays that provide persistent cart access across all pages

Copy the generated HTML snippet and paste it into Webflow's Code Embed element. The cart automatically inherits your site's fonts while maintaining responsive behavior. Configure visual elements like button colors, image sizing, and grid layouts through Shoprocket's customization interface before embedding.

For site-wide cart visibility, place the basket code in your header or footer using a symbol component. Enable features like abandoned cart recovery and multi-currency display without additional code.

Build with Webflow and Shoprocket APIs

Integrating Shoprocket and Webflow through APIs enables custom checkout flows, automated order processing, and connections between multiple systems. This approach requires server-side implementation since Webflow doesn't execute backend code.

The Shoprocket REST API uses standard HTTP methods with JSON responses. Authentication requires API keys passed in request headers. Key capabilities include real-time product management, order automation, and customer data synchronization.

Automate order fulfillment workflows

Connect orders to external systems for automated operations:

1. Configure webhooks for order.created events in your Shoprocket dashboard
2. Process payloads containing customer details, line items, and payment status
3. Trigger automations like shipping label generation or CRM updates using the order data

The order endpoints support status updates and custom metadata. Track fulfillment stages by calling PUT /orders/{id} with shipping details.

Build headless checkout experiences

Create custom checkout flows while maintaining PCI compliance:

1. Display products using GET /products with filters for categories or search terms
2. Manage cart state via JavaScript SDK methods like Shoprocket.cart.applyCoupon() and Shoprocket.cart.address.set() for populating cart addresses
3. Process payments through Shoprocket's secure checkout, passing customer data via API

This approach enables unique experiences like one-page checkouts or progressive form flows while Shoprocket handles payment security.

What you can build

Integrating Shoprocket with Webflow lets you build e-commerce implementations tailored to your business model.

• Digital product marketplaces: Sell downloadable assets like templates, courses, or media files with automated delivery, IP restrictions, and download limits to protect your content
• Service booking platforms: Enable appointment scheduling for consultations, classes, or events with calendar integration and automated confirmation emails
• Hybrid retail experiences: Combine physical products with digital add-ons, offering bundles like artwork prints with digital licenses or cooking classes with recipe PDFs
• Contextual commerce blogs: Embed relevant products within articles to capture purchase intent at peak engagement moments, like kitchen tools in recipe posts