IFTTT
Connect IFTTT to Webflow and automate form submissions, CMS updates, and ecommerce events without custom development.
How to integrate IFTTT with Webflow
Website forms generate leads, but manual data entry slows response time. Content from social media and RSS feeds stays disconnected from your site. Ecommerce orders require manual fulfillment tracking across systems. Each handoff creates delays and potential errors.
Connect IFTTT to Webflow through the official marketplace app, webhooks for real-time event processing, or direct API integration.
Official marketplace app
The official IFTTT app provides:
- Triggers: Form submitted, new order, new product, new collection item
- Queries: List products, list collections
- Actions: Create collection item, create live collection item, fulfill/unfulfill/refund order, publish site
Install from Webflow Marketplace, authorize site access, then create Applets to map form fields to destination services.
Form automation workflows
The Form Submitted trigger provides form name, submission ID, site ID, question titles, answers, and timestamps. Supports webhook-based real-time triggers and polling-based automation.
Webhooks
For faster response than polling, configure webhooks in Site settings > Integrations > Webhooks. Find your key at ifttt.com/maker_webhooks > Documentation.
Standard triggers (3 values max):
https://maker.ifttt.com/trigger/{event_name}/with/key/{your_key}
JSON payloads (nested data):
https://maker.ifttt.com/trigger/{event_name}/json/with/key/{your_key}
Use "Receive a web request" for simple payloads or "Receive a web request (JSON)" for complex structures. Parse JSON fields using Filter Code.
Verify Webflow requests using the X-Webflow-Signature header with HMAC-SHA256.
Direct API integration
Create CMS items from external triggers
Use "Make a web request" action to POST to Webflow:
POST https://api.webflow.com/v2/collections/{collection_id}/items/live
Authorization: Bearer YOUR_WEBFLOW_TOKEN
Content-Type: application/json
{
"fieldData": {
"name": "Post Title",
"slug": "post-title",
"post-body": "Content here"
}
}
Reference CMS API documentation for collection IDs and field names.
Workflows supported:
- Database sync: Use "Create Collection Item" actions for Airtable-to-Webflow sync
- Content aggregation: Pull from RSS, Instagram, Airtable, Eventbrite into CMS
- Scheduled publishing: Use "Create Live Collection Item" for immediate publication
Send Webflow events to custom endpoints
Route Webflow events through IFTTT to systems without native integrations using "Make a web request" action. Serialize complex data as JSON strings for the 3-value limit.
Workflows include:
- Form-to-CRM: Sync to Pipedrive, Salesforce, Monday.com
- Multi-channel distribution: Route submissions to multiple systems simultaneously
- CMS sync: Update CMS from RSS, Airtable, Google Sheets
Query Webflow data for conditional logic
Use "Make a web request query (JSON)" to retrieve data from List Collections or List Products endpoints for conditional Applet logic.
What you can build
Integrating IFTTT with Webflow supports automated workflows that connect your site to hundreds of external services without custom code.
- Lead capture dashboard: Forms trigger Google Sheets, Slack, and CRM updates simultaneously
- Social media portfolio: Instagram photos auto-publish as CMS portfolio items
- Content aggregation: RSS feeds create blog posts with keyword filtering
- Order fulfillment: Orders trigger warehouse notifications, Airtable updates, and confirmations
Frequently asked questions
No. The marketplace app and Applets are no-code. You only need basic config; custom API/webhook scenarios are optional.
The common triggers include form submitted, new ecommerce order, new product, and new CMS collection item.
Yes. Create multiple Applets using the same “Form submitted” trigger and send data to different apps (e.g., CRM, Sheets, Slack) in parallel.
Description
IFTTT (If This Then That) connects apps through event-driven workflows called Applets. Each Applet links a trigger event, like a new Webflow form submission, to an action in another service. The platform supports conditional logic and webhook integrations for custom automation across over 900 services.
This integration page is provided for informational and convenience purposes only.

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