Image Management
Connect the Pixlevents Image Management Webflow app to optimize CMS images and convert formats to WebP and AVIF without leaving your workspace.
How to build with Image Management and Webflow
Images imported through CSV or the Webflow REST API don't receive automatic responsive image variant generation. Large image files can slow page loads, and manual pre-optimization before imports creates workflow bottlenecks. Image Management handles format conversion and compression for these programmatically-imported images after they reach your CMS.
Install the app through the Webflow Marketplace and configure it within your workspace. You can then use the Image Management app to access your CMS collections, convert formats to WebP and AVIF, apply compression settings through a quality slider, and update assets through Webflow's native interface.
Use the Image Management app
Image Management is available through the Webflow Apps Marketplace and works within your Webflow workspace. After granting CMS access permissions, you select collections, preview optimization results, and apply changes to individual images or entire batches. This method works for sites importing content through CSV, migrating from other platforms, or managing large CMS image libraries that need format conversion without manual file preparation.
The app provides these capabilities:
- WebP and AVIF format conversion from JPEG, JPG, and PNG inputs
- Compression control via quality slider
- Image preview before applying changes
- Export and backup configuration options
- Multi-collection CMS support
The app uses a credit-based, pay-as-you-go model with non-expiring credits and a free trial offering 10 image conversions. Specific credit costs per image are not published publicly. For current pricing details, contact Pixlevents directly through their support channels or check the in-app purchase interface after installation. According to the Pixlevents Terms and Conditions, all payments process through an online billing account rather than Webflow's billing system.
The app requires read/write permissions for CMS collections. Images uploaded through CSV or API imports benefit most from this tool, since Webflow's native import process does not automatically generate responsive variants for programmatic uploads. Direct uploads receive automatic responsive image optimization through Webflow's native features.
What you can build
Image Management handles format conversion and compression for CMS sites, particularly those importing content through CSV or API.
- Event websites with photo galleries: Convert festival photos to WebP while maintaining visual quality across mobile and desktop breakpoints
- Real estate listing sites: Batch process property images by converting formats and applying compression to standardize image delivery across listings
- Content publication platforms: Migrate images from legacy systems with bulk format conversion, transforming imported images while keeping existing collection structures
- Portfolio and showcase sites: Optimize images after submissions by converting formats and adjusting compression for web delivery without maintaining separate image processing workflows
Frequently asked questions
Yes. The app processes multiple images across collections. According to the Image Management documentation, you can handle images across your collections by selecting target collections, configuring compression and format settings, previewing results, then applying changes across your selection. This approach works for initial site migrations, periodic content updates, or ongoing CMS management without processing images individually.
Image Management accepts JPEG, JPG, and PNG as input formats and converts them to WebP or AVIF output formats. According to the Image Management features page, AVIF provides smaller file sizes compared to WebP. The app doesn't document support for GIF, TIFF, BMP, or SVG inputs. For format requirements beyond these specifications, check with Pixlevents directly or consider Webflow's native conversion capabilities, which now include WebP and AVIF conversion tools integrated directly into the Assets panel.
Webflow introduced native WebP conversion in 2024 and AVIF support in July 2024, along with bulk compression capabilities in January 2025. These native features work automatically for images uploaded directly through the Assets panel, generating responsive variants and applying optimizations without third-party tools.
Image Management fills a specific gap in programmatic workflows. When you import content through CSV or the Webflow REST API, Webflow doesn't generate responsive image variants automatically during the import process. The Image Management app addresses this by processing these programmatically-imported images after they reach your CMS, applying format conversion and compression that programmatic import processes don't handle.
Note that Image Management handles format conversion and compression, not responsive variant generation. If you upload images directly through Webflow's interface, Webflow's native optimization features are typically sufficient without additional third-party tools.
No. Pixlevents doesn't provide API access for programmatic integration with Image Management. The tool works exclusively through the marketplace app interface within your Webflow workspace. If you need programmatic image optimization in automated workflows, CI/CD pipelines, or headless CMS scenarios, consider alternatives with APIs like Cloudinary (available through Webflow's asset integrations) or use the Webflow Assets API to upload pre-optimized images. Image Management works for manual or periodic optimization tasks through the Webflow interface, not automated programmatic workflows.
Image Management requires read and write access to your CMS collections to modify image assets. During installation through the Webflow Apps Marketplace, you authorize these permissions through OAuth. According to the Webflow Marketplace overview, you grant access during installation and can revoke it through Site settings>Apps & integrations. The app can access multiple collections simultaneously for batch operations, and you preview changes before applying them to live content. Browser popup permissions must be enabled during installation to complete the authorization flow.
Description
Image Management is a Webflow marketplace app developed by Pixlevents that converts and optimizes images stored in CMS collections. The tool provides format conversion to WebP and AVIF, compression controls through an adjustable slider interface, and batch processing for multiple images across collections. Connect Image Management to your workspace through the Use the Image Management app method below. Operations happen within Webflow, so you can preview changes before applying them to live content. This integration is ideal for sites importing content through CSV or the Webflow REST API, where images don't receive automatic responsive variant generation.
This integration page is provided for informational and convenience purposes only.

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