On Demand

The 10-day redesign: Inside Verifone’s global digital transformation

Featuring
 speakers from 

Rob Alfano
Rob Alfano
VP of Digital Marketing
Verifone
Jacob Sussman
Jacob Sussman
CEO & Co-founder, BX Studio
Hosts

Adrian Rosenkranz
Adrian Rosenkranz
CRO
Webflow
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About this webinar

When global tech leader Verifone realized their web operations were too slow and complex to keep pace with the business, they knew it was time for a radical shift. In this session, Rob Alfano (VP of Digital Marketing, Verifone) and Jacob Sussman (Co-founder and CEO, BX Studio) explain how their organizations partnered to reimagine and relaunch four high-priority web experiences across 29 markets with Webflow — all in just 10 days — and how this work sparked a true transformation of Verifone’s digital presence worldwide.

In this session, you'll learn:

  • How Verifone’s website became a strategic lever
  • How to use Webflow to streamline localization efforts
  • Ways to scale without getting stuck in bottlenecks
Other resources


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Build better websites — faster — with the power of Webflow. Backed by advanced security, custom traffic scaling, guaranteed uptime, and much more.