Updates

See the latest Webflow feature releases, product improvements, and bug fixes.

Introducing Webflow App Gen

Beta

Code Generation

Introducing Webflow App Gen

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Feature

Website management

Improved archiving in Optimize

July 11, 2025
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Improved archiving in Optimize

Archive optimizations to keep your experiments and personalizations organized

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July 10, 2025
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Introducing Webflow Interactions, powered by GSAP

Unlock visual motion development powered by the leading animation engine on the web – and on an intuitive horizontal timeline.

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July 2, 2025
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Function variables in Designer API updates

Designer API now supports CSS functions in variable values, enabling more responsive, flexible, and reusable styles to help you build scalable apps.

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July 2, 2025
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Introducing Scrollmaps in Webflow Analyze

See how far visitors scroll and what gets seen, right in the canvas.

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Feature

Website management

Updated controls in Webflow Optimize

June 27, 2025
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Updated controls in Webflow Optimize

Re-launch AB tests and control your optimizations from either the reporting page or the canvas

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June 25, 2025
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Analyze & Optimize: New Pricing Tiers and Usage Updates

We’ve introduced new lower-cost pricing tiers for Analyze and usage updates for Analyze & Optimize—offering greater visibility, built-in safeguards, and flexibility.

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