A folder is a subdirectory of your site's root folder for organizing web pages. It acts as a container for files and other folders, grouping related content in a logical hierarchy. It also stores images, stylesheets, and other site assets used across multiple pages. 

Folders and subfolders affect the structure of URLs on a website. For example, the Webflow blog’s URL indicates that the blog page exists in a folder labeled “blog” within the site’s root folder.  

Folder structures help visitors navigate a site and aid search engines in understanding the hierarchy and organization of its contents. Proper folder organization also makes it easier to implement redirects, manage site backups, and deploy changes to a website.

Visit Webflow University to learn more about organizing your site with page folders to create a well-structured, easily navigable website.

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