15 beautifully designed responsive app landing pages

15 effective mobile app landing page examples

Here are 15 mobile app websites that combine content and creativity.

1. BrightLock

Imagine pointing the light on your phone at a locked door and having it click open. This may seem like something straight out of a science fiction movie, but this is a technology of today. BrightLock's mobile app makes it safe and secure to open smart lock doors at home and at work with a flick of your smartphone.

This landing page built with Webflow captures the sophistication of the lock systems BrightLock sells. The minimalist design is full of whites, grays, and well-defined lines. With a modern feel, this website design shows that even an everyday task like opening doors can be improved by technology.

2. Bellish

Knitting is a low-tech pursuit requiring only yarn, needles, and a whole lot of patience. Bellish brings tech to this creative pursuit with a mobile app that generates sweater patterns, color swatches, and other tools to help improve your knitting skills. This mobile app website created with Webflow is full of thoughtful design and a well-ordered organization to show how the app works.

From their gently stylized logo to the screenshots showing the simplicity of the Bellish app, the app landing page design has a softness to it. The user experience captures the feel of the relaxing pursuit of knitting. And it shows how the Bellish app can make the entire knitting process from pattern design to row counting an easier and more efficient experience.

3. Cash App

There are a few competing peer-to-peer payment apps out there, but Cash App has the advantage of being tied to Square, one of the earliest innovators in digital payments, backing it with a solid reputation.

This app landing page exists as a portal to setting up an account, downloading the app from the Apple App Store or Google Play, and seeking customer support. Being a part of Square means that Cash App doesn’t have to make a case for themselves like newer companies who haven’t proven themselves. This allows them to keep things short with a stripped-down design that only has what’s necessary.

Cash App’s web design could have been straightforward and unembellished. But there’s enough visual pizzazz to capture your attention. The blinking money symbol while loading, and the moving visuals of the landing page, keep things interesting.

4. FitnessAI

Getting into weightlifting can be intimidating. It's hard not to feel like a total dork when you're flanked by people pumping iron with bulging biceps who actually know what they're doing. FitnessAI makes it less intimidating with an iPhone app that generates customized workouts shaped by data from over 5.9 million workouts.

The design finds the right balance between the physicality of hitting the gym and data science. The hero image, which is all muscle and gunmetal grays, captures the essence of weightlifting. What follows are clear explanations of how the app works and why real data makes the mobile app different from other weightlifting apps out there.

AI-driven saas apps often lean too heavily on the big-brained intricacies of their product. FitnessAI doesn’t overdo it with the complexities of data science. They make it easy for anyone to understand how it works.

Created with Webflow, this design shows how FitnessAI can help transform you into someone sculpted with muscles, with data science helping guide your way.

5. Houseparty

Houseparty gives friends and family the chance to hang out digitally on each other’s screens with this app for iOS, Android, and desktop.

If you’re a designer who loves bold color schemes and big squares of content, this web design should give you plenty of inspiration. The visuals are bold but are never tiring while scrolling through.

The text wastes no time in communicating why you should download this mobile app. The content distills Houseparty’s messaging into 3 main points:

• Houseparty is a face-to-face social network
• Spend time with people you care about
• Being together is as easy as showing up

This uncomplicated design combined with straight-to-the-point copy communicates all that anyone would want to know about the app.

6. Asana Rebel

Asana Rebel helps you with the self-care you need to get through the day, with features that will keep your body and brain healthy. Whether you want to get more exercise, sleep better, or eat less fat, Asana Rebel empowers people to use their mobile devices to build better habits.

Asana Rebel’s website features a refined design with a comfortable amount of negative space around the mobile screenshots and blocks of text. Their messaging about improving people’s lives is never lost with plenty of photos of active people.

7. Shirt App

Want to design a T-shirt in less than a minute? Shirt App allows you to channel your creativity and to put it on to something you can wear.

The site is a work in progress, but what’s here is a solid design. The look of the website, designed with Webflow, mirrors the app, giving it a strong sense of visual consistency. Nothing is distracting or out of place, with everything locking together for a smooth user experience.

8. Acorns

Is there a better name for an investment app that lets you stow away little chunks of money for a reward on a later day than Acorns?

With oak leaves and a quaint little acorn of a logo, this web design doesn’t overdo it with the theme — and that’s a good thing. Showing a bit of restraint makes for a more focused design.

Along with the clear lines of the design are a number of screenshots. Some are flat, and others show angled smartphones. This mix in perspectives adds depth to the design, keeping it from being too static.

The content has a logical organization, with a Z-pattern making it a clear and easy read. A quick scan gives someone everything they would want to know about the Acorns app and why they should use it.