Announcement: The Future of Webflow in 2015

Looking back at 2014 and seeing what’s ahead

Vlad Magdalin
January 15, 2015
Announcements

I wanted to take a moment to look back on what we’ve accomplished this year, and to give you a peek into the massive features coming in 2015.

Hey guys,

I wanted to take a moment to look back on what we’ve accomplished this year, and to give you a peek into the massive features coming in 2015. (SPOILER ALERT: Webflow is now free!)This year, we’ve launched several major features that rounded Webflow out as the feature-rich site builder to beat:

Interactions: an intuitive way to build beautiful animations into your site -- without fiddling around with layers of code.

Symbols: reusable elements that instantly update across your entire site. This is a major productivity enhancer.

Templates: a rapidly growing collection of gorgeous and feature-rich responsive website templates. We’re often told that these look better than most other templates on the web.

Designer Platform: A social destination where you can admire, fork, and interact with other Webflow content and designers. Want to grow your web design skills? Come here.

And many more components… including navbarsdropdownstabs, and lightboxes -- all the rich multimedia widgets a professional site depends on.

Our motivation is to empower people to create amazing websites without compromises. To do this, we work relentlessly to place powerful and accessible tools in the hands of creatives.

To fully deliver on that promise, we’ve now made Webflow free to use: You can create (and host!) up to 20 public websites without worrying about costs or the constraints of a time-limited trial. However, we have yet to tell you the best news :) We’ve been hard at work for the last 6 months on a new version of Webflow that will drastically change the world of web design and publishing.

Everything you know and love about Webflow will stay the same, but our core vision for the product will finally be realized in 2015. I promise you that the upcoming update will blow you away. I can’t wait to show this to you guys. Thank you for being a part of the Webflow story. If you like what we’ve done in 2014, get ready for a truly amazing 2015. I wish you a happy New Year!Sincerely,Vlad

What else should I consider?

While speed, reliability, scalability, and security should be your chief concerns, Webflow offers a host (pun sheepishly intended) of other features that have a significant impact on SEO and performance, and may not be offered by most hosting services.

HTTP/2

2015 saw the release of the first new Hypertext Transfer Protocol since 1999: HTTP/2.

This new standard promises faster websites across the web — but not all hosting platforms support it yet. Because Google has always cared about page speed, there’s a good chance that HTTP/2 will become a component of their ranking algorithm soon.

Here are some benefits of HTTP/2 support/compatibility:

  • Multiplexing: Your browser can receive requests over multiple connections, not just one. Think of it like switching from a one-lane road to an interstate.
  • Header compression: Your browser loads the top of your pages first, before the rest of the page, which means your site visitors see content faster. On mobile especially, this is a big improvement.

Webflow’s hosting has been HTTP/2 compliant for a couple years now, unlike services out there. (And even hosts who do offer it typically only do so on higher-tier packages.)

Today, all assets published to a Webflow site are served via HTTP/2 — increasing page load performance when a large number of assets need to be downloaded.

Other powerful features of Webflow hosting

Everything above is more or less essential, but there are many other features that can make managing your website a lot easier and more convenient. These include:

  • Automatic backups and version control (you can also save and name a site version whenever you’d like with the key combo Command + Shift + S on Mac or Control + Shift + S on Windows)
  • Site-wide and per-page password protection
  • Simple publishing workflows
  • Responsive images
  • Protection against distributed denial of service (DDoS) attacks

On top of these features, Webflow hosting includes:

  • Form submissions (manage lead gen and let us store your data for you). It’s like Wufoo, but built into Webflow!
  • SEO and social tools: manage OpenGraph and SEO meta tags in one convenient interface. Easily combine it with the CMS to automate your metadata optimization.
  • Dynamic embeds: integrate Webflow CMS with Shopify for ecommerce, SoundCloud for music, Eventbrite for events, and anything else that uses custom code embeds.

Webflow combines all these elements in a first-class global hosting infrastructure that’s available at the click of a button. This means that when you publish with Webflow, your site’s files and assets are published across the globe and immediately ready for any amount of traffic, from any location.

Want to know how much we believe in Webflow hosting?

We put a lot of thought and effort into making Webflow hosting one the the best hosting services out there. We’ve seen Webflow-using businesses like Kisi grow their organic traffic by over 300%, while also supporting thousands of requests per second for businesses like Eventbrite.

In fact, when Eventbrite launched their Amstel Live festival page with Webflow, they received over 10,000 requests a second — resulting in over 3,000,000 page views in just one hour. Webflow hosting was able to handle it without a hitch.

But above all, we believe in our hosting platform so much so that we use it for our own websites, which see hundreds of thousands of visitors from around the globe every day, and have seen nearly perfect performance over the last year.

Vlad Magdalin

Vlad is the founder and CEO of Webflow.

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