Feature
Website management

Optimize conflict resolution flow

Optimize customers on Webflow hosted sites now get insight into where other optimizations are running while building out their optimizations. When you hit a conflict while building an optimization, Webflow will guide you through resolving it.

Feature
Website management

Optimize conflict resolution flow

Optimize customers on Webflow hosted sites now get insight into where other optimizations are running while building out their optimizations. When you hit a conflict while building an optimization, Webflow will guide you through resolving it.

Optimize customers on Webflow hosted sites now get insight into where other optimizations are running while building out their optimizations. When you hit a conflict while building an optimization, Webflow will guide you through resolving it.

What’s new

  • See exactly what’s blocking your optimization -- when you try to add a new optimization to an element that’s already being changed by another optimization, Webflow will now call out the conflict and show which optimization is causing it.
    • If the conflicting optimization is a draft, you can delete it directly.
    • If it’s live, you’ll be guided to review it where you can decide to leave it running, or easily archive it to pave the way for your new optimization.
    • If it’s turned off, you can archive it without leaving your flow.

The system distinguishes between types of changes — so if two optimizations target different attributes (like content in one and style in another), they’ll still run in parallel without issue.

Learn more here.

Launched on
July 25, 2025
Category
Website management