With over 20 years of industry experience, and being in the Webflow space since the very beginning, Steffi and Leo decided to start Refokus in 2021: a new breed of agency reshaping how agencies work and deliver value. With a world-class team of 25 experts working remotely across different time zones, Refokus built a human-focused approach to all aspects of the agency. Refokus works with a wide range of clients, from ambitious startups to Fortune 500 brands like BCG, Yahoo!, Singularity Group, YPO, Spotify, Haufe, and many more.
By empowering their team with tools like Webflow and the freedom they need to deliver their best work, Refokus is able to foster innovation and creativity along every project they create, resulting in emotional bridges between brands and their audiences.
Groundbreaking designs require groundbreaking development
To create groundbreaking websites, you need time for design iteration, collaboration, and testing different ideas… Webflow unlocks the freedom to build by reducing the time we spend on development.
Creating websites that connect brands with their audiences is fundamental for building engaging brands. Refokus’ founders understand that the traditional way of doing things is no longer allowing agencies to innovate at the speed the market requires.
That’s where they leverage Webflow as a visual development platform, not only reclaiming time from development to spend more time on design and strategic thinking but also creating better experiences thanks to the power of Webflow’s features and the flexibility to build anything you can dream of. And even when Refokus builds with custom code, integrates their own Refokus Tools, or even uses WebGL for 3d animations; every project starts in Webflow.
For Refokus’ team, this approach means that, where traditional agencies would spend over 24 weeks to create a groundbreaking website, they would do it in 12 weeks. All without compromising quality.
Refokus believes that the synergy between design and technology is sculpting our world in unprecedented ways, enhancing our lives, fuelling creativity, boosting efficiency, and constantly redefining the limits of what’s possible.
Projects that seamlessly combine design and technology
Building with Webflow as the base of all our projects empowers our team to create groundbreaking work in a fraction of the time while setting the bar high for the rest of the industry.
TTR AI was an internal project leveraging Webflow and integrating OpenAI GPT API to create a custom, talking chatbot that guides you through their library of articles about emerging technology, design, and the digital landscape. The entire site experience was designed and developed in 8 weeks. It was a key component of a marketing campaign that involved promoting Refokus’ forward-thinking nature, embracing new technologies and new ways of doing things. Besides winning site of the day at FWA and multiple other awards, this project generated over 15k unique visits within the first 2 weeks of going live, resulting in a great lead generation tool for Refokus’ pipeline.
Cula is a project made for an early-stage startup to establish the brand in a competitive market. The web experience sets the brand apart from competitors with visual storytelling by using a giant interactive 3D animated map to explain Cula’s carbon removal approach. It’s a powerful example of the endless possibilities in using Webflow as a pro-development tool in combination with other technologies. The website itself is built and hosted in Webflow, including all the UI elements, which are connected to the CMS for easier content management, while the 3D world is implemented with ThreeJS (WebGL) and animated with GSAP. The entire site experience was designed and developed in 8 weeks, allowing Cula to move fast as an early-stage startup.
Building a better web with the power of Webflow
We are excited to see Webflow continue pushing the industry forward, allowing us to drive synergy between design and technology and shape a future that’s truly unique.
Refokus is redefining a new breed of agency that is driven by design and empowered by technology, opening up a completely new way to operate as an agency – putting people first and reimagining how agencies deliver value to their clients. Refokus' early adoption of Webflow and close collaboration with the team as a Webflow Partner empowered them to create award-winning websites and rapidly grow their agency, hitting over $1 million in revenue in their first year.
As Refokus' work has established them as a leader in the industry, they are using their experience and knowledge to mentor other agencies through Time To Refokus: a space for agency leaders where they are offering private mentoring, specialized programs, and an exclusive network featuring curated content from the best in the industry. Together with Refokus Tools and the Webflow Apps they are building, they are looking forward to leaving a lasting legacy in the Webflow community.
Webflow empowers Refokus and their clients to reclaim development time and foster innovation, harnessing the power of emerging technologies, and valuing the uniqueness of every individual involved in the process.
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