AUTHOR
John Moore Williams

Head of Content Strategy at Webflow. Nice to meet ya. Follow me @JohnAMWill.

Posts by this Author
Design process
Apr 19, 2017
How Webflow fits in the modern web design process
Some designers who've just discovered Webflow wonder: where does this web design platform fit into my design process? Here's your answer.
Entrepreneurship
Apr 3, 2017
How to power your freelance web design business with Webflow – for free
Find out how to get your web design business up and running with Webflow. Without paying a cent.
Design process
Mar 29, 2017
9 simple but powerful UX writing tips for designers
If you value the role content plays in the interfaces you design, it's worth honing your writing skills. These 9 tips will help.
Announcements
Mar 27, 2017
Redesign your website for the May 1 Reboot with Webflow
Redesign your portfolio website in time for the May 1 Reboot with Webflow — without writing code — and get 3 months of hosting free!
Resources
Mar 22, 2017
How to sell Webflow to clients: best practices
If you’ve ever had a potential client balk at your suggestion of using Webflow for their website build, we’ve got a few tips for you.
Inspiration
Jan 6, 2017
22 web design inspiration resources you’ll love
Discover your new favorite sources of web, app, email, and content design inspiration!
Inspiration
Jan 4, 2017
Top 10 most popular Webflow websites of 2016
Get inspired by the 10 most popular Webflow sites of 2016, as ranked by your “likes” in our Showcase.
Inspiration
Dec 9, 2016
18 web design trends for 2017
Discover the web design trends that will define website and digital product design in 2017 — and beyond.
Web design
Dec 2, 2016
How to pick the right UI font
Find out how to pick fonts for your user interfaces that aren't just beautiful, but also improve your websites' usability.
Resources
Nov 28, 2016
6 new Webflow CMS templates — and a week-long Cyber Monday sale!
See what's new in the Webflow template marketplace. And find out how to save 60% on any Webflow template this week.
Inspiration
Nov 17, 2016
Webflow at Work with Intuit's Nathan Bailey
Find out how Intuit's Nathan Bailey uses Webflow to build design style guides, and get insights on his processes for design ideation and collaboration.
Web design
Nov 8, 2016
How not to design web forms
A somewhat-snarky look at mistakes web designers often make when building forms, with tips on building forms right.
Resources
Oct 28, 2016
Big web news: October edition
Stories from the world of web and product design that you might’ve missed — but don’t want to have missed.
Inspiration
Oct 18, 2016
13 of the best Webflow CMS websites (so far)
Check out some of the best websites built with Webflow CMS, the visual content management built to meet your whole team’s needs.
Resources
Oct 7, 2016
9 new Webflow CMS templates
Check out our 9 new responsive, HTML5 website templates — all of which are ready to publish dynamic content via Webflow CMS.
Design process
Sep 26, 2016
10 best design feedback and annotation apps
Pair these design feedback and annotation tools with Webflow to make gathering and acting on feedback on your websites a breeze.
Web design
Sep 22, 2016
Carousel/slider design best practices
Find out when, where, and how carousels/sliders work best in web design — and when you shouldn't use them at all.
Web design
Sep 20, 2016
Uniting form, function, and content
Salt Branding's Creative Director, Chris Inclenrock, shares his thoughts on the evolution of web design and Webflow's role at Salt.
Inspiration
Aug 26, 2016
Webflow at Work: Primer Stories
Find out how Tim Lillis and Joe Alterio use their visual communication superpowers — and Webflow — to beautifully explain complex ideas.
Resources
Aug 15, 2016
Website background video tips, tricks, and resources
Find out where to find background videos, how to handle the lack of mobile support, and how to minimize video file sizes for the web.
Resources
Jul 19, 2016
8 new Webflow templates for July
Discover July’s 8 new responsive website templates for Webflow.
Web design
Jul 14, 2016
5 ways content can improve your websites’ accessibility — and overall UX
Find out how a few simple content changes can dramatically improve your websites' overall usability — for everyone.
Web design
Jun 24, 2016
9 ways to improve the UX of your website content
Content represents the heart of most websites. So the most powerful way to improve your websites' UX is to improve its content. Find out how.
Announcements
Jun 22, 2016
New feature: Google Domains
The fastest hosting on the web just got even faster and easier to set up, thanks to Google Domains.
Inspiration
Jun 13, 2016
Workshop recap: Q&A with Webflow CEO Vlad Magdalin
Get a glimpse of Webflow's past — and a few teasers of its future — straight from Webflow CEO and cofounder, Vlad Magdalin.
Inspiration
May 27, 2016
Inspiring web typography
Check out some truly inspiring examples of web type at work in Webflow websites built by the community.
Web design
May 24, 2016
SEO and Webflow: the essential guide
Get 13 need-to-know tips on website SEO—whether or not you use Webflow.
Inspiration
May 9, 2016
7 lessons our mothers taught us about design
We all owe a lot to our mothers—including some key lessons about design.
Entrepreneurship
May 2, 2016
Webflow at Work with Laura Zulliger of Payable
Find out how Payable uses Webflow to help freelancers and independent contractors get paid—and build a library of 1099 tax info for freelancers and companies.
Announcements
Apr 13, 2016
New feature: CSS3 flexbox support
The most powerful and intuitive layout module CSS has to offer is now yours, in Webflow.
Announcements
Mar 24, 2016
New feature: multiple collaborators in the Editor
Build up your editorial team, and always know what people are working on.
Announcements
Mar 16, 2016
New feature: dynamic embeds
Dynamically embed third-party content — and bring tons of new functionality to your Webflow sites.
Announcements
Mar 7, 2016
New feature: the background video component
Now you can quickly and easily add background videos to your Webflow sites. Find out how.
Web design
Feb 25, 2016
How not to design a Jobs page
To attract the right talent, you need to build the right user experience for your Jobs page. Here's how not to do it.
Entrepreneurship
Feb 19, 2016
Webflow at Work with Laurent Deserrey of Tribe
Find out what Laurent has to say about the value of design, how to reinvent mobile messaging, and why building your portfolio site could be a waste of time.
Announcements
Jan 27, 2016
10 new Webflow features: CMS whitelabeling, CMS search, rich media embeds, and much more
Check out all the new features we added in December 2015 and January 2016.
Web design
Jan 14, 2016
Top 10 most popular Webflow sites of 2015
Check out the 10 most popular sites built in Webflow in 2015—based on your likes in our Discover section.
Resources
Jan 12, 2016
9 places to find free (and almost free) fonts
Grab some beautiful fonts that won't break the bank, and learn how to use them on your Webflow sites.
Web design
Jan 11, 2016
Designing for mobile
Discover the differences between responsive and adaptive design, plus how to craft content for mobile.
Web design
Jan 4, 2016
Top 10 reasons your design team should use Webflow
Want to convince your fellow designers to try Webflow? Here’s 10 benefits to get you started.
Web design
Dec 28, 2015
Essential visual design principles for web designers
Discover how the human brain interprets visual information — and how you can make use of that in your web designs.
Announcements
Dec 8, 2015
New feature: 3D transforms
Transform your website designs — without writing code.
Web design
Dec 2, 2015
5 tips on designing for content creators
Discover 5 things you need to do when you’re building websites that let other people publish and share content.
Resources
Nov 19, 2015
5 of the best free writing apps for designers
Finding the right writing tool for you can make the difference between becoming a blogging rock star and … well, never writing.
Inspiration
Nov 15, 2015
7 beautiful blog layouts
Discover 7 blogs that do their content justice.
Announcements
Nov 13, 2015
New features: text columns, CSS cursors, rich text lists, and more
Find out what we've shipped since the release of Webflow CMS.
Web design
Nov 12, 2015
Why your design process should start with content
Find out why you should start your designs with content, or at least a little content planning.
Web design
Oct 23, 2015
9 essential UI design tips
Memorize these 9 guidelines if you want to build elegant, easy to use, and human-centered user interfaces.
Design process
Oct 15, 2015
3 tools to power your design review process
Get the green light faster and more easily with these simple but powerful deliverables.
Announcements
Oct 7, 2015
New feature: Webflow CMS
Now you can build custom dynamic websites. Without writing code.
Web design
Jul 21, 2015
4 reasons designers should write
Find out why you should hone your writing skills as much as your design skills (plus get some concrete writing tips).
Freelancing
Jul 9, 2015
6 tips on ethical self-promotion
Find out how to get the word out about your work without annoying others—or yourself.
Inspiration
May 23, 2016
Monday Motivation: saving time and money in web design
Get a bunch of quick and easy tips on saving time for your design clients, colleagues, and end users in this week's 1-minute Monday Motivation video.

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